Account Executive – Consumer PR F&B, Wellness, Home Appliances & Wearable Tech

Responsibilities

• Execute communications campaigns achieving client goals and driving business results.
• Contribute to the development of innovative PR programs; pitch ideas/event concepts.
• Maintain clear and consistent communications; provide smart direction and counsel; and offer problem-solving solutions to clients.
• Execute the department’s communications media and influencer strategy for our clients.
• Maintain high level client, media, and influencer relationships.
• Utilize strong pitch skills and excellent contacts to secure consistent media coverage for clients; be able to build a media list and fill a room.
• Maintain state of the art knowledge of your clients’ industries and the media landscape; establish new media and influencer contacts across multi channels.
• Participate in the department’s thought leadership, content creation, social media management initiatives.
• Participate in research of data to prepare the department leadership for new business presentations and pitches.
• Participate as needed, in development of RFPs that showcase our unique capabilities and proven results.

Qualifications

• Current PR agency PR AAE, PR AC, or PR AE with 2-3 years of prior public relations agency experience executing communications programs and creative campaigns for our consumer industry clients.
• Bachelor’s degree required; degree in PR, Communications, Marketing preferred.
• Proven history of driving results via earned owned and shared media channels.
• Successful experience in earned media relations programs with top-tier national and trade outlets; proven history of media placements and established contacts.
• Crafts compelling messages that drive business goals and elevate client programs.
• Able to manage multiple projects simultaneously meeting all deadlines and budget parameters utilizing strong communications skills, project management capabilities, and proven problem-solving ability.
• Excellent writing and editing skills (familiar with AP style); Generates grammatically sound, client-ready communication as a skilled writer and editor.
• Utilizes enthusiastic big-picture thinking; course-corrects and pivots when needed in order to achieve effective and decisive action.
• Advises and drives results that effectively meet internal and external needs and exceed client expectations.
• Has the ability to provide counsel to leadership and clients, even when it might be uncomfortable.
• Effectively works as part of a team, shares information freely and supports the common goals of the group; be a true team player.
• Enthusiastic, detail-oriented, organized, hardworking, flexible, and thorough.

About the role

The RKPR Department specializes in public relations and social/digital campaigns for clients who are premier national brands in food & beverage, wellness lifestyle, consumer wearable technology, and household appliances.

Pay

New York, NY Anticipated Salary: $66K – $68K. Commensurate with experience and depending upon workplace.