Account Executive
About the role
An Account Executive sells advertising to local businesses and negotiates impressions and rates with ad agencies. You will also solicit new businesses to advertise on TV and web. If you are motivated by an excellent product, great compensation, and working with a talented team of professionals, this role offers the tools for powerful multi-platform marketing solutions to create partnerships that retain and grow our client base.
Responsibilities
- Produce revenue across all available platforms
- Prospect, contact and present to new businesses
- Develop new revenue through local business development
- Form strategic and market partnerships
- Manage an active account/client list
- Conceptualize, create, and deliver sales proposals that are consistent with station strategies
- Achieve individual sales goals while contributing to WKCF’s dynamic sales team
Requirements
- 1+ years in media or digital sales, or similar sales field
- Experience with the development of new business/non-traditional business
- Strong negotiation skills
- Experience in a consultative customer-focused business atmosphere
- Accountability within a goal-structured organization
- Must be a team player
- Experience selling to business owners
- Understand and use qualitative research to further sales effort
- Related military experience will be considered
Benefits
- Medical, dental, and vision coverage
- 401(k) matching
- Emotional wellness support
- Paid time off
- Paid parental leave
- LGBTQ+ health services
- Additional benefits to meet your and your family’s needs
About Us
Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states, reaching nearly 25 million U.S. television households. HTV is recognized as one of the industry’s premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.