Account Executive
TheLinkU · Berkeley, CA · 5 days ago
HybridSalesFull-time
About the Role
TheLinkU is a leading NIL (Name, Image & Likeness) technology and revenue platform built to help universities, student-athletes, and brands unlock compliant, scalable revenue opportunities in today's evolving collegiate sports landscape. We are seeking an Account Executive based in Berkeley, CA to lead business development efforts within the University of California, Berkeley market. This is a closing role focused on sourcing, pitching, and closing NIL and Rev Gen partnership opportunities tied to UC Berkeley. Your individual revenue quota will be directly tied to UC Berkeley market growth, impacting student athletes, the university ecosystem, and TheLinkU's national growth strategy.
Responsibilities
- Own the full sales cycle from prospecting through close
- Prospect and close net new accounts across local and regional brand partners
- Drive outbound pipeline generation through cold outreach, networking, and local market activation
- Build and manage a pipeline of local and regional brand partners tied to the University of California, Berkeley market
- Build and maintain strong relationships with UC Berkeley student athletes, athletic department stakeholders, collectives, and local/regional businesses
- Identify, pitch, and close NIL and Rev Gen partnership opportunities using a consultative sales approach
- Activate TheLinkU's national partnerships within the UC Berkeley market
- Lead meetings with prospective partners and guide them through the full partnership lifecycle
- Negotiate and execute agreements that align incentives across athletes, brands, and the university
- Collaborate with internal teams (Marketing, Operations, Client Success, Product) to ensure seamless onboarding and execution
- Represent TheLinkU at on-campus meetings, local business events, and industry gatherings
- Maintain accurate pipeline management and reporting within CRM tools
- Consistently meet or exceed individual revenue quota and sales targets
Requirements
- 2+ years of B2B sales experience preferred (sports, SaaS, marketing, financial services, or NIL-related experience a plus)
- Existing relationships with University of California, Berkeley athletics and the local business community
- Proven track record as a new business hunter with experience owning a quota and closing net new accounts
- Strong understanding of or passion for college athletics and the UC Berkeley ecosystem
- Proven ability to sell to multiple stakeholders and navigate complex decision-making environments
- Confident communicator with strong negotiation and closing skills
- Results-oriented and comfortable in a high-growth, performance-driven environment
- Self-motivated with the ability to operate independently while collaborating cross-functionally
- Flexible schedule (standard hours approximately 8 a.m. to 5 p.m., with variability based on client and athletic schedules)
- Bachelor's degree preferred but not required
- Must be based in or near Berkeley, California