Account Executive

Key Focus Areas

• Growth in Anatomic Pathology
• Engagement with hospital systems, specialty physician practices, and ambulatory clinics
• Expansion of digital pathology initiatives
• Development of outreach services across multiple specialties

Essential Functions

Sales & Business Development

• Drives new business acquisition within assigned territories
• Identifies and pursues prospective healthcare clients such as hospitals, health systems, and specialty practices
• Leads both in-person and virtual sales meetings, presentations, and demonstrations
• Builds and manages a structured sales pipeline with defined activity metrics and revenue goals
• Collaborates closely with operations and clinical leadership to ensure proposed solutions align with client needs
• Supports contract discussions and onboarding activities in partnership with internal teams

Marketing Strategy & Execution

• Implements regional marketing initiatives that support SBMF’s growth strategy
• Affords assistance with planning and coordinating conference activities including booth engagement and lead follow-up
• Works with marketing leadership to develop messaging, collateral, and digital content
• Contributes to specialty specific positioning for Anatomic Pathology services
• Provides field-based insights to refine marketing strategies and value propositions

Relationship Management

• Builds and sustains long-term relationships with healthcare administrators, practice managers, HIM leaders, and physicians
• Serves as a trusted resource and primary contact for prospective clients
• Collaborates with Client Services to ensure seamless transitions after the sale

Reporting & Performance

• Tracks and reports sales activities
• Evaluates pipeline progress
• Communicates outcomes to leadership
• Meets or exceeds established KPIs related to activity, growth, and retention
• Provides competitive intelligence and broader market insights

Requirements

• Holds a bachelor’s degree in business, Marketing, Healthcare Administration, or a related field
• Has three to five years of experience in healthcare sales, marketing, or business development
• Experience selling services or solutions to healthcare providers is strongly encouraged
• A solid understanding of healthcare operations, compliance, or clinical services is required
• Proven relationship building and consultative sales skills are necessary
• The position requires the willingness to travel regionally and attend conferences
• Experience in Anatomic Pathology, laboratory services, or diagnostic environments is preferred
• Familiarity with hospital systems, specialty practices, and ambulatory clinics is desirable
• Comfort working collaboratively with clinical, operational, and executive teams is beneficial
• The role requires strategic thinking paired with practical execution skills
• Strong communication and presentation abilities are essential
• Must possess the ability to clearly articulate complex service offerings and maintain a professional presence consistent with SBMF’s mission