Account Executive

Responsibilities

• Serve as the sales marketing lead driving revenue from digital marketing services for clients across all channels -- mobile, tablet and web
• Develop and execute go-to-market sales strategies that result in exceeding revenue targets in Digital Marketing Services
• Deliver and market a powerful suite of local digital marketing products and services that help local SMB’s grow successfully
• Develop local sales strategies in major industry verticals (auto, medical, etc.) with clear goals and measurable objectives that can be tied to revenue growth
• Establish, maintain and grow relationships with advertisers and agencies
• Position and pre-sell all opportunities to highlight the benefit and value proposition in the marketplace
• Consistently communicate with clients on all business activity
• Complete knowledge of the market and competitive landscape
• Utilize a consultative sales approach to develop strategic understanding of client’s business and marketing needs
• Maintain and grow relationships with advertisers and agencies
• Establish key relationships within the local business community in order to effectively build and maintain ad revenue vs. budget

  Requirements & Skills

  • 3 years of digital media sales and marketing experience preferred
  • Significant knowledge of the digital advertising landscape including Paid Search, Programmatic Ad buying, Social Media Management, Mobile Strategy etc.
  • Motivated, enthusiastic, self-starter who can work effectively both independently and in a team environment
  • Effective communication and client presentation skills
  • Ability to interact with high-level decision makers
  • Ability to sell through a consultative sales experience
  • Ability to sell a vast array of products
  • Excellent follow-up, strong organizational skills and attention to detail
  • Proven ability to meet and exceed sales goals and secure revenue goals
  • Interest and passion for digital trends and how they relate to the media/ broadcast industry
  • Strategic thinker with strong ability to translate complex ideas into succinct, and compelling sales narratives
  • Resourceful, self-motivated and a skillful multi-tasker
  • Strategic foresight
  • Valid driver’s license with an acceptable driving record