Account Director (AD)

Core Responsibilities

• Serve as the primary day-to-day contact for assigned clients across Tier 1 and Tier 2 accounts.
• Build and maintain deep client trust — leading with empathy, organization, and clarity.
• Partner with the Integrated Marketing Director (IMD) to translate strategic direction into actionable next steps for internal teams.
• Manage client expectations around timelines, deliverables, and feedback cycles.
• Lead weekly client status calls, campaign check-ins, and delivery reviews.
• Escalate strategic or creative challenges to IMD or HOCS when necessary — with proposed solutions, not just problems.

Project Delivery & Execution (Direct Ownership)

• Oversee the full delivery lifecycle across creative, social, influencer, and content workstreams.
• Manage timelines, scopes, and priorities across all departments, ensuring teams are on track.
• Own Monday boards and ensure all deliverables are assigned, tracked, and completed on time.
• Lead internal pod syncs — ensuring cross-functional clarity between Creative, Social, Influencer, and Production.
• Cook up asset approvals, feedback routing, and client handoffs with precision.
• Proactively flag bandwidth issues or potential delays to HOCS and COO for early intervention.

Cross-Functional Leadership

• Serve as the bridge between the IMD and department leads — turning strategic direction into executional plans.
• Ensure departments (Social, Influencer, Creative, Growth) are aligned on priorities, milestones, and deliverable dependencies.
• Work with department heads to confirm creative resourcing, scheduling, and feedback readiness.
• Pivot with the IMD to maintain overall client health — balancing creative excellence with operational consistency.
• Own the communication bridge between Account Services and Operations (COO / HOCS).

Internal & Client Communication

• Lead or co-lead client presentations with the IMD, ensuring logistical flow and accuracy of deliverables.
• Draft and distribute client recaps, timelines, and progress summaries following meetings.
• Maintain clear, proactive communication between clients and teams — ensuring no surprises or dropped handoffs.
• Serve as the “voice of clarity” internally, simplifying client needs into organized briefs and task lists.
• Cook up with PMs and Coordinators to keep internal notes and project status updated daily.

Account Health & Financial Management

• Partner with HOCS and COO to track account profitability, budgets, and staffing efficiency.
• Monitor hours and resource utilization within scope.
• Identify scope creep early and work with HOCS to resolve through change orders or client resets.
• Support renewal and upsell conversations by surfacing opportunities and demonstrating delivery excellence.
• Contribute to quarterly business reviews (QBRs) with clear data and project summaries.

Team Leadership & Collaboration

• Manage and mentor Project Managers or Coordinators within assigned accounts.
• Lead by example — modeling proactive communication, calm leadership, and accountability.
• Provide feedback to department leads on delivery efficiency and inter-team collaboration.
• Participate in leadership syncs with IMD, HOCS, and department heads to ensure alignment.
• Reinforce agency standards for professionalism, responsiveness, and creative delivery.