Jobs · Marketing · Virginia

Account-Based Marketing Manager , NAMER Strategic Customer and Partner Marketing

Amazon Web Services (AWS) · Arlington, VA · 2 days ago
MarketingFull-time

About the Role

Amazon Web Services is seeking a results-driven Account-Based Marketing (ABM) Manager to design and execute high-impact ABM programs for enterprise customers within a designated field territory. This role combines strategic thinking with hands-on execution to drive measurable business outcomes through targeted marketing initiatives. The Account-Based Marketing Manager will own the end-to-end execution of territory ABM programs, working backwards from customer needs to create data-driven, multi-channel campaigns that accelerate pipeline and revenue growth. This role requires strong project management skills, analytical capabilities, and the ability to influence cross-functional stakeholders.

Key Job Responsibilities

  • Design and execute territory-specific ABM campaigns (1:1, 1:few) that align with global frameworks and drive measurable business impact
  • Build and maintain strong relationships with sales teams to understand account priorities and translate them into effective marketing programs
  • Analyze customer data, buying signals, and market trends to inform campaign strategy and optimization
  • Create and implement multi-channel programs (events, digital, direct) that deliver personalized customer experiences
  • Partner with regional marketing teams to ensure ABM programs complement broader field marketing efforts
  • Drive operational excellence through standardized processes, documentation, and best practices
  • Track and report on program performance, using data to optimize and scale successful approaches
  • Manage program budgets effectively, demonstrating frugality while maximizing impact
  • Collaborate with global ABM community to share learnings and adopt proven practices

A Day in the Life

Success Measures: Pipeline influence and revenue contribution from ABM accounts, account engagement metrics and program ROI, sales team satisfaction scores, program execution quality and timeliness, and process improvement and best practice contributions.

About AWS

Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that's why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.

Basic Qualifications

  • Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
  • Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
  • 5+ years of professional non-internship marketing experience
  • Experience in a business-to-business (B2B) environment, high-tech products/services

Preferred Qualifications

  • MBA

Pay

USA, CA, Mountain View - 88,700.00 - 155,200.00 USD annually

USA, CA, San Francisco - 88,700.00 - 155,200.00 USD annually

USA, NY, New York - 88,700.00 - 155,200.00 USD annually

USA, TX, Austin - 80,600.00 - 141,100.00 USD annually

USA, VA, Arlington - 80,600.00 - 141,100.00 USD annually

USA, WA, Seattle - 82,700.00 - 141,100.00 USD annually

Benefits

Amazon offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Learn more about our benefits at https://amazon.jobs/en/benefits.

This response is AI-generated, for reference only.

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