5 key takeaways from working agency side

About the role

In our agency days, we worked with some of the best talent around—professionals who could strategize and execute on an impressive scale. Agencies attract top talent, people who are driven to deliver results and adapt swiftly to evolving client needs. While agencies can be a significant investment, you’re often paying for a team that knows how to navigate complex challenges and deliver true value.

Agency work gave us hands-on experience across a broad range of industries and business models, from startups and subscription brands to established industry leaders and challenger brands. This cross-industry exposure provided invaluable insights into the nuances of each model, equipping us to handle almost any business scenario. Today, we bring this multi-dimensional perspective to our growth consultancy, helping clients navigate both familiar and uncharted territory.

We’ve learned that treating agencies as true partners—setting clear goals and expectations while fostering an open, collaborative environment—inspires teams to deliver at their highest level. In our consultancy work, we apply this philosophy to every collaboration, ensuring clients get the most from their agency partnerships.

Agency work also taught us the importance of adaptability and creativity under pressure. Exposure to diverse brand needs and goals made us more agile and encouraged us to think outside the box. Now, as consultants, we approach every project with this flexibility and a fresh perspective, helping clients unlock new growth opportunities and stay competitive.

Today, we partner with agencies as strategic collaborators—whether they need a specialized resource, strategic guidance, or an additional set of hands. Our time on the agency side shaped how we approach growth consultancy, combining strategic insight with executional power to help clients achieve measurable, sustainable growth.