27365-Manager, Paid Social

About the Company

KINESSO is the technology-driven performance marketing agency that provides actionable growth for both agency partners and clients. We turn 'action' into 'outcome' by leveraging unique capabilities in optimization, analytics, AI, and experimentation. Formed by bringing together Matterkind, Reprise, P3, and Kinesso under one entity, KINESSO serves as a powerful delivery engine in the industry with extensive offerings spanning performance marketing, data, and technology.

Fueled by a deep understanding of consumer behavior, KINESSO offers an end-to-end engine of planning and optimization, delivering data-driven strategy for social platforms, actionable growth in e-commerce, and curated marketplaces tailored to each client's needs. The company has over 6,000 employees operating in more than 60 countries.

About the Role

As a passionate and driven paid social expert, you will collaborate with an integrated marketing team to transform senior-level digital strategies into effective daily tactics. In this role, you will lead Paid Social Associates and Sr. Associates, offering mentorship, training, and ensuring all work meets quality standards. You will manage day-to-day operations, guide your team to achieve client goals and KPIs, and foster strong client relationships while delivering top-tier paid social campaigns for high-profile brands.

Responsibilities

• Oversee Paid Social Associates and Sr. Associates on the team, owning their career development.
• Develop, optimize, and maintain paid social campaigns for clients, including coordination of assets between creative agencies and budget management.
• Work with a cross-discipline team to integrate paid social media strategy into a multi-channel, holistic recommendation.
• Use strong quantitative skills to analyze data, provide insights, and deliver optimization recommendations.
• Develop, execute, and test campaign variables to create client-specific insights and inform future testing.
• Collaborate with creatives to express ideas with feasible recommendations tied to the brief.
• Maintain and optimize client campaigns to improve performance against pre-determined benchmarks.
• Brainstorm and research new first-to-market ideas, including new betas and opportunities with partners.
• Demonstrate strong familiarity with third-party tracking vendors and integrating them with social platforms.
• Understand client goals and maximize success through tactical strategies and technologies.

Requirements

• Substantial experience in account management, planning, and/or performance media.
• Strong working understanding of Paid Social platforms, including Facebook Ad Manager, X (formerly Twitter) Ads, and other major players.
• Demonstrable experience working with multiple partners on enterprise-level paid social media accounts with diverse budget levels and objectives.
• Proven ability to translate high-level client goals into paid media strategy using online technologies.
• Excellent written and verbal communication skills, with the ability to effectively communicate processes and tactics to clients, peers, and junior team members.
• Understanding of paid social measurement and experience utilizing multiple native measurement tools.

Preferred Qualifications

• 3+ years of experience in an agency setting (strongly preferred).
• Detail and process-oriented, with the ability to multitask and prioritize tasks based on client objectives.
• Strong time management skills.

Benefits

• Medical and dental coverage.
• 401(k) plans.
• Flex spending accounts.
• Life insurance and disability coverage.
• Employee discount program.
• Employee stock purchase program.
• Paid family benefits.

Pay

$90,000.00 - $100,000.00 per year.

Schedule

This role requires a minimum of three days per week in the office, with the potential for additional in-office days as directed by the agency or manager.