2026 Fall Sustainer Virtual Group M...
Direct Marketing Fundraisers Association (DMFA) · Tenafly, NJ · 3 wk ago
OTHRFull-time
Pricing
This event is free for invited guests.
Participation
Space is limited and participation is offered to DMFA Sustainer Group members only. Active Nonprofit DMFA members with an active sustainer program of 1,000 and up recurring donors are eligible for this benefit. Email info@dmfa.org to find out how to add this Sustainer Group free benefit to your DMFA membership.
Accessibility
We will provide automated transcription at this event. If you need additional accommodations, please contact Risa Sudnow at 646-675-7314.
Confidentiality Guidelines
- You may:
- Share the materials with your immediate staff and co-workers, provided they also understand the confidential nature of this information and the restrictions on its use.
- Disclose to outside parties the names of the other organizations participating in this meeting.
- Please do not:
- Share the materials with consultants, partner for profit organizations, other nonprofit organizations or other outside parties.
- Share organization specific information (like data or strategies) with outside parties without the express permission of that organization.
- Letal Zidkony, Senior Director, Donor Loyalty & Marketing Strategies, Planned Parenthood Federation of America
- Over 15 years of experience in Direct Response roles, leading and guiding large multi-channel acquisition and conversion programs; offers perspective that blends both deep channel knowledge with extensive strategic and operational insight. Serves on the DMFA's Executive Committee.
- Helen Robare, Associate Director, Digital Acquisition & Innovation, The Nature Conservancy
- Working in the non-profit space for 15 years, spent the last 10 in direct response fundraising. Joined The Nature Conservancy in July 2021 to lead Sustainer Retention & Cultivation programs. Now serves as the Associate Director of Digital Acquisition & Innovation, overseeing the entire digital acquisition portfolio and responsible for innovative expansion across the digital landscape.
- Jennifer Minogue, Director, Monthly Donor Cultivation and Retention, ASPCA
- Oversees the strategic direction of the ASPCA’s sustainer programs. Contributed to the success of the ASPCA’s life-saving since late 2006, building on a life-long passion for animal welfare to engage donors and reach targeted fundraising goals. Sets and implements the retention, upgrade and recapture strategy for recurring donors through multi-channel marketing.
- Dana Bunke, Senior Vice President, Direct Response & Integrated Fundraising, Easterseals
- Spent years in various marketing and fundraising roles at US-based, national nonprofit organizations. Currently leads direct response and integrated fundraising at Easterseals. Lives in Memphis, TN with her family and an energetic dog.
- Linea Adcock, Director Sustainer Experience | Performance Marketing, ALSAC/St. Jude Research Hospital
- Director of sustainer experience at ALSAC the fundraising and awareness organization for St. Jude Children’s Research Hospital. Has dedicated the last 10+ years of her career to growing the sustainer giving model. Keeps busy with her active family and enjoys visiting new places, cooking and crafting.
- [List of sponsors]
Register
Please note that you will need to log into your DMFA members-only account to register. Please email info@dmfa.org with any account issues.