11324-Senior Analyst, Data & Analytics
Omnicom Media · New York, NY · 5 days ago
Business Development$40k–$75k/yrFull-time
Responsibilities
- Mentor in the Analytics Function
- Responsible for accurate reporting, data integration, dashboard design and the presentation of actionable insights
- Mentor and develop junior and off-shore team members through coaching, feedback, and career planning
- Model SSCG’s core values and serve as a mentor and role model across the network
- Aid on Measurement Strategy
- Guide clients on digital marketing analytics best practices and ensure every client has a strategy-driven measurement plan
- Develop critical thinking across the analytics team to connect measurement and KPIs to brand and business objectives
- Deliver Actionable Insights and Presentations
- Lead analytics presentations and communicate insights clearly and effectively to clients and internal teams
- Identify, integrate and analyze data to inform campaign optimization
- Cross-Functional Collaboration and Partnership
- Collaborate with all stakeholders to deliver analytics solutions tailored to client needs
- Evolve Analytics Capabilities and Tools
- Identify gaps in data capture and collaborate cross-functionally to implement improvements
- Partner with leadership to enhance analytics offerings, develop benchmarks, and create case studies
- Operations Excellence and Issue Resolution
- Troubleshoot data and analytics issues, manage ad hoc reporting requests, and develop POVs on industry trends
- Business Growth and Strategy Support
- Support new business opportunities and department wide initiatives
- Stay current on industry trends and advancements in data and analytics
Qualifications and Experience
- Bachelor’s degree (Data/Analytics, Advertising/Marketing, Business preferred)
- 2 – 3+ years of experience in data & analytics and/or digital marketing
- Experience with ad serving and reporting tools (Google Campaign Manager)
- Must be proficient in Excel and other Microsoft Office applications
- Experience manipulating large data sets, interpreting data trends, and using a multitude of disparate data sources and tools
- Proficient in creating custom reports with knowledge of visual techniques for data analysis and presentation
- Strong analytical ability, critical thinking, and proactive problem-solving skills
- Excellent written and verbal communication skills
- Ability to work in a fast-paced environment – both independently and in team setting – with excellent organizational and multi-tasking skills to prioritize effectively with customer–centric focus
- Exhibits strong initiative, sound attention to detail and ability to think strategically
- Experience leading analytics presentations in a clear, effective, and dynamic manner to key stakeholders
- Desire to learn and driven to develop a career in media analytics
- Healthcare vertical experience (a plus)
Pay
$40,000.00 - $75,000.00
Schedule
Illinois, New York: Minimum of 3 days in the office per week, with the requirement increasing over time.