Wedding Sales Manager
The Stanley Hotel, nestled in the majestic Rocky Mountains in Estes Park, Colorado, is a landmark of timeless elegance known for its historic charm, panoramic views, and a legacy that has inspired artists, writers, and adventurers for over a century. As a leader at The Stanley, you'll be part of a team that blends tradition with innovation, shaping unforgettable guest experiences through refined dining, mountain-inspired menus, bespoke events, and immersive culinary storytelling.
About the role
As the Wedding Sales Manager at The Historic Stanley Hotel, you will sell, plan, and orchestrate unforgettable destination weddings and social celebrations in one of Colorado’s most iconic mountain settings. This role manages wedding business from first inquiry through final execution, including ceremonies, receptions, rehearsal dinners, farewell brunches, and associated room blocks. You will balance thoughtful hospitality with strong revenue performance, maximizing banquet space, guest room pickup, and food and beverage revenue while delivering the elevated, story-worthy experiences The Stanley Hotel is known for.
Responsibilities
- Qualify and solicit both existing and new accounts, with a strong emphasis on acquiring new business in the wedding and social event sectors through site tours, referrals, wedding platforms, networking, shows, and direct outreach.
- Respond promptly, ideally on the same day, to all inquiries, prospects, and tentative or definite business opportunities.
- Accurately track and report on leads using the assigned lead pipeline, updating the status daily and monitoring lead conversion rates and booking statistics.
- Prepare and send weekly sales activity reports to keep the Director of Sales informed of progress and opportunities.
- Drive total event revenue by selling, contracting, upselling, and detailing weddings and related social events—including ceremonies, receptions, guest room blocks, menus, bar packages, rentals, décor, outdoor venues, and historic spaces—while producing accurate contracts, rooming lists, BEOs, and event documentation in alignment with The Stanley Hotel’s revenue goals and brand standards.
- Collaborate closely with catering, banquets, culinary, front office, and leadership teams to ensure seamless execution and exceptional guest experiences.
- Anticipate and resolve client needs, changes, and challenges with professionalism, empathy, and creativity.
- Maintain strong knowledge of wedding trends, destination wedding expectations, competitive properties, and The Stanley Hotel’s unique offerings and history.
- Represent The Stanley Hotel at wedding showcases, open houses, site visits, styled shoots, and community or industry events.
- Uphold a consistently polished, welcoming, and professional presence that reflects the prestige and personality of the property.
- Perform all other duties as assigned, requested, or deemed necessary by management.
Requirements
- One to three years of experience in wedding sales, catering sales, event planning, or a related hospitality role. Destination wedding or resort experience strongly preferred.
- Strong knowledge of wedding and social event sales, catering operations, food and beverage service, menu development, and pricing.
- Understanding of hotel policies, contracts, and revenue management principles.
- Exceptional sales, negotiation, and relationship-building skills.
- Ability to manage multiple weddings simultaneously while maintaining a high level of organization and attention to detail.
- Confident written and verbal communication skills, with the ability to guide clients through complex planning decisions.
- Creative problem-solving skills and calm professionalism in high-emotion, high-expectation environments.
- Proficiency in sales, CRM, and event management systems.
- Ability to travel locally for sales calls, site visits, and industry events.
- More than two years of post-high school education preferred.
Skills
- Excellent hearing, vision, and verbal communication skills for interaction with guests and associates.
- Ability to lift, push, pull, and carry items such as chairs, décor, and boxes (up to 50 lbs occasionally).
- Ability to bend, kneel, and move throughout historic indoor and outdoor event spaces.
- Mobility to conduct site tours and oversee events, including standing and walking for extended periods (up to four hours).
- Ability to climb stairs and navigate multi-level historic buildings.
- Driving required for off-site sales calls and events (approximately 20%).
Work Environment
- Work performed indoors approximately 70% of the time and outdoors approximately 30% of the time, including ceremonies and events on the hotel grounds.
- Potential for a hybrid work schedule following a successful 90-day performance evaluation.
Benefits
- Eligible to participate in Sage bonus plan.
- Unlimited paid time off.
- Medical, dental, and vision insurance.
- Eligible to participate in the Company’s 401(k) program with employer matching.
- Health savings and flexible spending accounts.
- Basic Life and AD&D insurance.
- Company-paid short-term disability.
- Paid FMLA leave for up to a period of 12 weeks.
- Employee Assistance Program.
- Great discounts on hotels, restaurants, and more.
- Eligible to participate in the Employee Referral Bonus Program (up to $1,000 per referral).
Pay
USD $65,000.00 - USD $75,000.00 per year.