Web Designer (Cosmetics, C&H Design Team)
Kiss Beauty Group · Port Washington, NY · 2 wk ago
Art & CreativeFull-time
Key Responsibilities
- Design, maintain, and optimize responsive brand websites to ensure a seamless user experience across devices
- Create and manage eCommerce Product Detail Pages (PDPs) aligned with brand and marketing strategies
- Develop campaign landing pages, promotional pages, and web-based content
- Collaborate with development and marketing teams to improve website performance and user engagement
- Ensure a consistent and effective brand experience across all digital commerce platforms
- Develop creative assets for social media, digital advertising, email marketing, and promotional campaigns
- Create digital marketing materials that support brand awareness, customer engagement, and sales initiatives
- Generate AI-assisted visual content and concept imagery aligned with brand positioning and campaign objectives
- Maintain visual consistency across all digital marketing channels and consumer touchpoints
- Support ongoing digital campaigns with timely and effective creative execution
- Support packaging graphic development for new product launches and line extensions as needed
- Aid in creating brand communication materials, point-of-sale (POS) displays, and other print-related assets
- Contribute to brand design initiatives to ensure consistency across both digital and physical consumer touchpoints
- Collaborate with the Design Team on product launch and brand development projects when required
Qualifications
- 6-8 years of experience in web design, digital design, graphic design, or a related field
- Strong understanding of responsive web design, UX/UI principles, and digital consumer experience
- Experience designing eCommerce content, especially PDPs, campaign pages, and digital marketing assets
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator) and Figma or similar design tools
- Experience developing digital marketing assets including social media content, banners, and paid advertising creatives
- Familiarity with AI-based design tools (Midjourney, Generative AI tools, etc.) is a plus
- Understanding of packaging graphics, brand identity systems, and integrated brand communication
- Strong communication skills and ability to collaborate with cross-functional teams
- Ability to manage multiple projects and meet deadlines in a fast-paced environment