Web Designer
Company is a 2016 Iowa City-born start-up that develops modern design solutions.
About the role
As Marketing Graphic Designer, your primary responsibility is to assist the Marketing and Social Media team with a variety of graphic design tasks ranging from email, ads, print, and website design. You will take a set of instructions or a stated problem and produce clean, modern design assets that align with our company and product brand requirements. You will collaborate with marketing, design, and product teams to understand campaign expectations, target audience, and product positioning. The role also includes video production and editing, working with the marketing and social media team throughout the video production cycle from pre-production planning to post-production editing (video training available). For website design, a basic level of coding is required to turn designs into live websites.
Responsibilities
- Collaborate with the Marketing Manager to deliver effective, direct-response email designs for marketing campaigns
- Work with sales and marketing stakeholders to design print materials, including sales brochures and mailers
- Work closely with the CMO and in-house design team on new website design for corporate and product sites, including writing HTML and CSS
- Compile corporate and product family branding style guides (icons, color palettes, etc.)
- Develop design assets for new product launches, including screenshots and icons for app store listings
Requirements
- Ability to write code – HTML & CSS (SCSS flavor of SASS preferred when writing CSS)
- Proficient in Photoshop and Illustrator; familiarity with Sketch (our preferred concepting tool) is a bonus
- Cross-browser and platform testing as standard practice
- Experience using InVision is a plus
- Experience in video production is a plus or, at a minimum, a willingness to learn
Qualifications
- Advanced degree or equivalent experience in graphic and web design
- 3 or more years of professional design experience
- Direct response email experience
- Ecommerce website design experience