Web Content Manager - English
Key Responsibilities
- Define and execute the website content strategy aligned to fan needs and business priorities
- Own the editorial calendar and content pipeline, ensuring a consistent flow of high-quality content tied to key moments and campaigns
- Lead planning and coordination of content initiatives, aligning stakeholders, timelines, and deliverables across functional teams
- Translate business priorities into clear, effective content experiences (e.g., landing pages, site updates) that support discovery, planning, and engagement
- Oversee content execution in partnership with the Website Manager, Bilingual Content, ensuring quality, accuracy, and consistency
- Incorporate SEO best practices and use search insights to optimize content planning and performance
- Analyze content performance and user behavior to refine strategy and identify gaps and opportunities
- Collaborate with design and digital teams to align content with the overall user experience
- Support major launches and key initiatives through structured content planning and execution
- Contribute to scalable content workflows and governance across the organization
Background & Requirements
- Bachelor's degree in Marketing, Communications, Multimedia, Journalism or similar program preferred or a combination of equivalent work experience
- Minimum 5+ years of experience in digital content strategy, web content management, or editorial roles
- Proven experience developing and managing content strategies and editorial calendars
- Strong understanding of SEO, content optimization, and search-driven user behavior
- Experience working within CMS platforms (enterprise CMS experience preferred)
- Experience collaborating across marketing, product, and analytics teams
- Strong analytical mindset with the ability to translate data into actionable insights
- Proven ability to manage multiple priorities in a fast-paced, cross-functional environment
Expectations
- Strategic thinker who can connect content to user and business outcomes
- Strong editorial judgment and attention to detail
- Able to influence cross-functional stakeholders without direct authority
- Comfortable balancing planning and execution
Physical Requirements and Working Conditions
- Available to work onsite in our Downtown Los Angeles-based office
- The majority of work will be conducted in an office setting, requiring extended periods of time using computers, phones, and other office equipment
- The LA28 office is an open floorplan working environment; employees must be able to work efficiently in an open cubicle environment
- Hours of work may vary, including evenings, weekends, and holidays, especially during peak event periods
Pay
The annual base salary range for this position is $88,000.00 - $115,000.00. The pay scale provided is the range that LA28 reasonably expects to pay as starting base compensation for this role. All LA28 compensation remains subject to final determination based on individual candidate qualifications, experience, or other reasonable criteria consistent with LA28’s operational business needs and applicable law.
Requisition Number
LA28 does not provide relocation assistance.
Equal Opportunity Employer
LA28 is committed to fair and unbiased recruitment procedures allowing all applicants an equal opportunity for employment, free from discrimination on the basis of religion, race, sex, age, sexual orientation, disability, color, ethnic or national origin, or any other classification as may be protected by applicable law. LA28 will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring Ordinance and all applicable laws.