VP - Regional Sales

About the role

At Pierce Manufacturing, we build trucks that protect people and communities around the world. Since 1913, building truck bodies on Model T Ford chassis in an old converted church has evolved to creating highly customized, carefully designed and engineered pumpers, aerials, tankers and rescue units that have no equal. Today, you'll find more than 30,000 Pierce apparatuses on the road making a difference in people's lives every day. Every step in the process of building our trucks is personal — from innovation and expertise to customization and service. Our trucks are designed to perform under the toughest conditions.

The Regional Vice President of Sales is responsible for managing their assigned sales territory and sales organizations within that territory, and for supporting internal operations by obtaining product and order information needed to process orders. This role requires developing effective communication and positive working relationships with other employees to ensure a team effort in achieving short and long term goals.

Responsibilities

• Meet or exceed established bookings goals for the district
• Increase market share for each dealer with a minimum goal of achieving 50% market share for each dealer
• Develop a quarterly travel schedule that includes on-site visits with each dealer in the district
• Analyze dealer sales coverage for their territory and work with them to assure sufficient coverage to maximize sales potential
• Sales rep development – assist in developing sales techniques and improving product knowledge for the sales reps
• Develop and execute sales strategies to target new accounts
• Provide sales tools to the sales reps such as features and benefits of our products, PowerPoint presentations, video, competitive analysis documentation, etc.
• Analyze dealer aftermarket service capability and work with them to implement improvements through training, new processes, technology, etc.
• Develop a sales strategy process that focuses on improving the entire selling process through the Pierce order entry system process
• Work closely with Sales Reps to assure on-time scheduling requirements for customer pick-ups, approval drawing packages, contract bookings, etc.
• Provide assistance in training of the PULSE sales tool to achieve maximum utilization and benefits from the program
• Obtain market intelligence and prepare market share reports that help better understand lost opportunities; provide feedback on how to counter the success of competitors
• Assist dealer in preparing monthly, quarterly, and annual bookings forecast
• Attend product demonstrations with customers, dealer sales meetings, state fire conventions and other promotional activities
• Participate in resolving issues regarding customer dissatisfaction, such as aftermarket support, warranty claims, etc.
• Manage expense budgets

Qualifications

• Bachelor's Degree in Marketing, Sales or relevant field
• 8 or more years of experience in the Fire Service Industry

Pay

Pay range: $136,800.00 - $253,200.00. This range reflects the minimum and maximum target pay for the position across all U.S. locations. Within this range, individual pay is determined by various factors, including the scope and responsibilities of the role, the candidate's experience, education and skills, as well as the equity of pay among team members in similar positions.