VP, Head of Supply (FreeWheel)
About the role
FreeWheel seeks a VP, Head of Supply, based in New York, NY, reporting to the Chief Revenue Officer. In this role you will cultivate and manage the Sales teams responsible for all Supply-side client relationships. The role is responsible for driving revenue for FreeWheel’s sell-side software and technology across our ad-serving and monetization solutions.
Core Responsibilities
Strategic Leadership
- Develop and execute a unified supply strategy that integrates ad server, programmatic exchange and monetization capabilities
- Consistently deliver high-quality results, turning strategic vision into action with a focus on efficiency and beating deadlines
- Collaborate with FreeWheel’s senior leadership to align supply revenue strategy with overall business goals and long-range plan
- Ensure optimal alignment with FreeWheel’s VP of US Revenue, Demand, VP of Programmatic operations
- Drive growth by identifying new revenue opportunities and optimizing existing business
- Distill complex narratives and market dynamics into strategic and actionable growth plans
- Elevate FreeWheel’s visibility through thought leadership and industry relationships with decision-makers
Sales and Revenue Management
- Lead and manage the US Revenue sales team, ensuring partnership with FreeWheel’s existing Demand & Programmatic operations team and initiatives
- Oversee the development and execution of vertical sales strategies to maximize growth from content distributors including Publishers, Broadcasters, MPVDs, OEMs, Streaming platforms, and new customer segments
- Lead negotiation and execution of large scale, multi-year enterprise agreements
- Monitor and analyze sales performance, providing actionable insights to drive execution and product adoption
- Drive adoption and monetization of FW’s full platform, including ad server, SSP, and data enabled solutions
Team Leadership
- Manage a high-performing team, providing guidance, mentorship, clarity of role and support to achieve team and individual goals
- Foster collaboration and education across a cross-functional group of sales leaders and account owners, aligning incentives and value proposition
- Establish and drive verticalized and segment-based growth strategies across key supply categories
- Ensure the team is fully staffed with top talent by overseeing recruitment, onboarding, and development processes
- Foster a results-driven culture, promoting professional growth and development within the team
Client and Partnership Management
- Partner closely with Demand, Product, Marketing, Operations, and New Business team to ensure alignment across go to market, roadmap, and client delivery
- Collaborate with internal and external stakeholders to develop and promote new product offerings
- Ensure client satisfaction by delivering exceptional service and support, addressing escalations and issues promptly and effectively
About You
- Empathetic leader with exceptional EQ ensuring strong, collaborative relationships
- Inquisitive student of the industry with quest for learning
- 15+ years of experience in media and technology sales, programmatic advertising highly preferred
- Excellent understanding of the premium video advertising ecosystem
- Proven success in setting and exceeding revenue goals. Established track record of closing and scaling complex enterprise partnerships
- Strong relationships with executive-level Publishers and Agencies
- Experience in managing, mentoring and motivating sales teams
- Executive-level interpersonal, verbal and written communication skills
- Experience managing partners and negotiating complex agreements
- Self-motivated with attention to detail and a results-driven approach
- Strong understanding of client requirements and how to appropriately respond
- Ability to drive change management in evolving business environments
- Ability to support company objectives with clients, ensuring adoption of new offerings
- Consultative approach to driving solutions internally and externally
- Aptitude to forge and maintain senior client relationships, serving as a point of escalation
- Visible presence as a representative of FreeWheel and the industry
- Proven ability to attract, onboard, coach and develop top talent
- Track record of developing and implementing client engagement strategies
- Strategic thinker who is equally strong on execution
- Strong collaborator, able to work across multiple functions
- Agile and capable of thriving in a fast-paced environment
Qualifications
- Bachelor's Degree
- 15 Years + Relevant Work Experience
Skills
- Strategic Selling
- Advertising
- Client Relations
- People Management
Pay
Primary Location Pay Range: $295,991.74 - $443,987.61
Comcast intends to offer the selected candidate base pay within this range, dependent on job-related, non-discriminatory factors such as experience.
Targeted Commission: $150,000.00
Our sales compensation programs offer the potential for significant upside above targeted earnings for those who overachieve their sales targets.
Benefits
- Medical, prescription, vision, and dental insurance for eligible employees
- 401(k) savings plan with dollar-for-dollar matching up to the first 6% of your pay
- Paid time off including eight observed company holidays and flex time
- Exclusive perks + discounts, including tuition assistance, commuter benefits and more!
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