VP, Clinical Market Strategy
The VP, Clinical Market Strategy at Optum is responsible for ensuring the clinical capabilities, programs, outcomes, and value proposition of the company are effectively represented throughout the sales lifecycle. This role requires a deep understanding of healthcare quality, clinical outcomes, and value-based care.
Primary Responsibilities
Serve as a key executive representative for OptumRx Clinical Affairs across all strategic growth and retention activities.
Partner with Sales leadership to develop winning strategies for complex and high-value opportunities.
Participate in executive-level meetings with prospective clients, consultants, strategic partners, and industry stakeholders.
Effectively represent the clinical organization during finalist presentations, executive briefings, and other critical customer interactions.
Provide clinical leadership, guidance, and support throughout the sales process, translating clinical capabilities into compelling business value.
Collaborate with account teams and marketing to ensure clinical solutioning and messaging is differentiated and tailored to the specific line of business.
Advisory on opportunity strategy, customer objections, and competitive positioning.
Support proposal development and ensure that RFP clinical responses are kept up-to-date and represent our most impactful positioning and expertise.
Conduct routine independent assessments of key sales prospects to better understand their business, current market position, culture, and key clinical areas of focus/priority to ensure proper positioning of OptumRx programs, services, and sales messaging.
Lead competitive intelligence efforts related to clinical programs, service offerings, quality outcomes, innovation, and market positioning.
Monitor competitor capabilities, emerging market trends, regulatory developments, and customer expectations and translate these insights into actionable sales strategies and messaging.
Advise clinical product teams relative to areas of opportunity.
Oversee the development, review, and maintenance of all clinical sales collateral, presentations, case studies, and supporting materials.
Ensure all clinical messaging is evidence-based, current, compliant, and clearly differentiates the organization's capabilities.
Consultant & Industry Engagement:
Build and maintain trusted relationships with healthcare consultants, industry advisors, and influential market stakeholders.
Actively engage in and represent the organization in key managed care pharmacy societies, conferences, industry forums, and customer events.
Ensure the organization is effectively positioned as a recognized clinical thought leader within the marketplace.
Cross-Functional Leadership:
Foster strong collaboration among Clinical Affairs, Sales, Marketing, Product, Operations, Executive Leadership, and key Optum Enterprise partners.
Identify emerging customer needs and market opportunities that inform future clinical program development.
Champion a customer-centric approach that aligns clinical excellence with commercial growth.
Required Qualifications
PharmD or Bachelor of Science in Pharmacy.
Current and unrestricted Pharmacist license (any state).
Minimum of 10+ years of progressive healthcare leadership experience, including a minimum of 5+ years of managed care pharmacy-specific (e.g., PBM, health plan, other payer) experience.
Experience leading executive-level customer presentations and prospect sales pursuits.
Experience analyzing population-based pharmacy utilization data and interpreting and presenting findings/recommendations.
Advanced understanding of healthcare quality, clinical outcomes, value-based care, and PBM-level data/analytics.
Proficient skills in Microsoft Office suite and Outlook.
Demonstrated success partnering with commercial organizations in business development, strategic sales, and customer-facing executive partnerships.
Proven advanced executive presence with exceptional presentation and communication skills.
Preferred Qualifications
2+ years of client facing or clinical account management experience.
Experience supporting large enterprise sales organizations.
Experience and understanding of Medicare Part D.
Demonstrated success leading cross-functional strategic initiatives.
Core Competencies
Executive Presence
Strategic Commercial Acumen
Clinical Credibility
Consultative Selling
Competitive Strategy
Data-Driven Decision Making
Executive Communication
Relationship Management
Cross-Functional Leadership
Innovation & Market Insight
Pay and Benefits
The salary for this role will range from $159,300 - $273,200 annually based on full-time employment. We comply with all minimum wage laws as applicable. Application Deadline: This will be posted for a minimum of 2 business days or until a sufficient candidate pool has been collected.