Visual Designer

About the role

This position provides expertise in graphic arts and visual standards. Works staff and leaders to help shape the visual image of the hospital and sometimes its affiliates. Designs major institutional marketing pieces. Assures the high quality appearance of publications, advertisements, videos, and internet communications.

Core duties and responsibilities

• Responsible for publications, advertisements, and other printed pieces, digital billboards, signage, video, and photo acquisition.
• Works as an integral part of the Marketing and Communications team.
• Determines how multiple elements including text and art can best communicate the message of a particular piece.
• Audiences include the public, internal and external physicians, patients, and employees.
• Placements of the designer's work include 4-color magazines with statewide circulation, newspapers, television, internal communications vehicles, and the Internet.
• Offers advice to institutional leaders on signage and wayfinding issues due to designers' expertise with type and legibility.
• Produces and designs publications, advertisements, and other pieces that reflect and further the image of WVU Medicine.
• Produces and designs products that meet the highest national standards.
• Affords assistance to other departments in achieving and maintaining standards of excellence in design.
• Coordinates work of external service bureaus, photographers, and printers to ensure high quality products.

Physical requirements

• Ability to sit for long periods of time.
• Ability to lift, push or pull 10-15 pounds.

Working environment

• Exposed to high levels of stress and anxiety.
• Experiences constant interruptions.

Skills and abilities

• Knowledge of and skill using Macintosh and PC computers.
• Skill in the acquisition and processing of digital images.
• Knowledge of printing process and pre-press technology.
• Knowledge of web design and video editing programs.
• Strong creative, oral, and written skills.