ViiV Healthcare (GSK) Director, Portfolio Marketing

Strategic KOL Engagement Leadership

Lead and centralize portfolio-level KOL engagement strategy. Establish enterprise frameworks, planning discipline, and governance for insight generation to replace ad hoc approaches with rigorous, repeatable strategies at the brand and portfolio levels. Provide HQ strategic and operational support to regional marketing directors, enabling consistent insight capture across congresses, speaker programs, and field engagements while keeping teams focused on the customer.

• Support portfolio-level congress strategy, including pre-, during-, and post-congress activation and customer journey design aligned to unified Tx and PrEP field teams.

Enterprise Business Planning Leadership

Lead the annual US business planning process and three in-year strategic check-ins to proactively reassess priorities, investments, and execution—moving planning beyond a once-a-year exercise. Dual-branded Strategy & AOR Leadership Serve as primary AOR lead and portfolio strategist for dual-branded materials, ensuring disciplined strategy and pull-through across teams and customers.

Enterprise Integration & Matrix Leadership

Act as a strategic connector ("red thread") across marketing, medical, P2P, and field teams to align US portfolio strategies with brand plans. Governance & Compliance Excellence Ensure all engagement, insight, and content activities adhere to GSK/ViiV policies and compliance standards in close partnership with Medical, Legal, and Compliance.