Video Specialist

ESSENTIAL FUNCTIONS

• Plan, shoot, and edit high-quality video content for district use
• Serve as line producer for large-scale video productions and district campaigns
• Develop scripts and storyboards for video projects aligned with communication goals
• Create motion graphics and animated content to enhance messaging
• Produce content optimized for various platforms (social media, website, presentations, events)
• Collaborate with district leadership and departments to bring initiatives to life through video
• Provide coverage of key events, programs, and milestones
• Maintain and manage video equipment and production workflows
• Ensure all content aligns with Reading School District branding, tone, and messaging standards

QUALIFICATION REQUIREMENTS

• Education and/or Experience: Bachelor's degree in communications, journalism, film/video production, or related field; five years experience in video production and editing content for multi-platform use; comprehensive understanding of digital photography, industry-standard creative software, scriptwriting, storyboarding, and production planning; experience with large-scale video projects from concept to completion; strong creative vision with attention to detail and quality; understanding of branding, messaging consistency, and audience engagement; ability to work independently and collaboratively in a fast-paced environment
• Certificates, Licenses, Registrations: Valid driver's license with reliable transportation; drone operator's license (preferred but not required)
• Other Skills and Abilities: Exemplary writing, speaking, editing, photography, video and news reporting skills; excellent time management and organizational skills; excellent interpersonal skills, positive attitude, and ability to work effectively independently and in a team environment; ability to clearly and accurately communicate in concise manner effectively to diverse audiences; ability to manage complex communication projects, involving multiple sites and diverse audience; ability to work successfully under pressure and handle multiple and changing priorities and requests from a wide variety of sources, with attention to detail and deadlines; ability to interact effectively with individuals and groups in a variety of settings with persons of diverse backgrounds, experiences and agendas; bilingual and biliterate in Spanish/English preferred