Video Scriptwriter

WebstaurantStore is seeking a talented Video Scriptwriter to join our team. This role develops compelling scripts that educate, entertain, and inspire action across marketing, brand, and educational content. The ideal candidate is an exceptional storyteller who transforms complex topics into engaging narratives while shaping creative direction for each project.

About the role

Approximately 60% of this role focuses on video scriptwriting and story development, with the remaining 40% supporting marketing campaigns through advertising copy, social media content, and other brand communications.

Responsibilities

• Video Scriptwriting
  • Write compelling scripts for a variety of video formats, including:
    • Product education
    • Brand campaigns
    • Social-first video content
    • YouTube long-form programming
    • Recruiting and employer branding
    • Internal communications
  • Translate complex products, services, and business concepts into engaging, audience-focused stories.
  • Develop scripts that align with WebstaurantStore's brand voice while balancing educational value with entertainment.
  • Revise and refine scripts based on stakeholder feedback while maintaining narrative quality and strategic messaging.
  • Partner with producers, directors, editors, and on-camera talent throughout the production process.
• Story Development & Creative Concepting
  • Collaborate with stakeholders to define story structure, messaging, creative direction, and content objectives before scripting begins.
  • Conduct research to gain a deep understanding of products, customers, industries, and subject matter.
  • Develop creative concepts that support marketing initiatives, product launches, recruiting efforts, and brand storytelling.
  • Create interview guides and question frameworks for customer stories, documentary-style productions, and executive interviews.
  • Present creative concepts and script recommendations to leadership and project stakeholders.
• Marketing Copywriting
  • Write marketing and advertising copy across multiple channels, including:
    • Paid advertising
    • Social media
    • Campaign messaging
  • Support integrated marketing campaigns through clear, persuasive messaging.
  • Ensure consistency in tone, voice, and messaging across all customer touchpoints.
• Cross-Functional Collaboration
  • Partner with Video, Social Media, Design, Paid Media, Procurement, and Culinary teams to develop engaging content that supports business objectives.
  • Participate in creative brainstorming sessions, campaign planning, and content reviews.
  • Balance stakeholder feedback while maintaining creative integrity and delivering high-quality work on schedule.

Requirements

• Experience
  • 5+ years of professional writing experience in content marketing, copywriting, journalism, advertising, video production, or a related field.
  • Proven experience writing marketing and advertising content.
  • Proven experience scripting video content across multiple formats.
• Remote Work Qualifications
  • Access to a reliable and secure high-speed internet connection (cable or fiber preferred, at least 75mbps download/10mbps upload).
  • Access to a home router and modem.
  • A dedicated home office space that is noise- and distraction-free, with strong wireless or wired Ethernet connection.
  • A valid, physical address (no PO Boxes).
  • Legal residency in one of the following states: AK, AL, AR, AZ, CT, DE, FL, GA, IA, ID, IN, KS, KY, LA, MD, ME, MI, MN, MO, MS, MT, NC, ND, NE, NH, NM, NV, OH, OK, PA, SC, SD, TN, TX, UT, VA, VT, WI, WV, or WY.
• Physical Requirements
  • Work is performed while sitting/standing and interfacing with a personal computer.
  • Requires the ability to communicate effectively using speech, vision, and hearing.
  • Requires the regular use of hands for simple grasping and fine manipulations.
  • Requires occasional bending, squatting, crawling, climbing, and reaching.
  • Requires the ability to occasionally lift, carry, push, or pull medium weights, up to 50lbs.

Skills

• Required
  • Exceptional storytelling, writing, editing, and communication skills.
  • Demonstrated ability to translate complex topics into engaging and accessible content.
  • Experience conducting research and stakeholder interviews to support content development.
  • Ability to manage multiple projects and deadlines in a fast-paced environment.
  • Strong presentation and communication skills.
• Preferred
  • Experience working in B2B eCommerce, SaaS, or related industries.
  • Experience developing educational, instructional, or thought leadership content.
  • Experience supporting video production teams and creative development processes.
  • Foodservice, restaurant, hospitality, or culinary industry experience.
  • Experience collaborating with cross-functional creative and marketing teams.

Benefits

• Medical
• Vision
• Dental
• PTO
• Paid Maternity Leave
• Paid Parental Leave
• Life Insurance
• Disability
• Dependent Care FSA
• 401(k) matching
• Employee Assistance Program
• Wellness Incentives
• Company Discounts
• AT&T & Verizon Discount
• Bonus Opportunities
• Accident Insurance
• Critical Illness Insurance
• Adoption Assistance (Available at HQ Locations Only)
• On-Site Fitness Centers (Available at HQ Locations Only)
• Dog-friendly Offices (Available at HQ Locations Only)

WebstaurantStore is the foodservice professional’s premier source for restaurant equipment, supplies, and knowledge online. Our purpose is to empower and equip people to run their businesses more profitably and efficiently.