Vice President, Sales & Marketing
This leadership role is accountable for driving revenue growth and leading Bizmatics' commercial strategy, with primary responsibility for sales performance, revenue generation, pipeline development, forecasting, and sales-team leadership. The role also oversees marketing and partners closely with Product to bring new solutions to market, owning the full commercial engine: sales operations, marketing, and business development. This position reports directly to the Executive Vice President of Bizmatics, Inc. and collaborates across the executive leadership team to define and execute go-to-market strategy for accelerated, sustainable growth.
About the role
This is an exciting leadership opportunity to be hands-on with strategy and decision-making, focusing on:
- P&L accountability for sales, driving monthly, quarterly, and annual bookings targets with rigorous forecast discipline
- Leading and developing a senior, quota-carrying sales team to consistently exceed targets in a high-volume, high-growth environment
- Building and executing an aggressive go-to-market strategy aligned with Bizmatics' growth objectives and new product launch roadmap
- Expanding market reach into new ambulatory care segments, including independent physician groups, multi-specialty practices, and ambulatory surgery centers
- Embedding AI tools across the sales and marketing stack to improve pipeline quality, market targeting, and revenue forecasting
- Championing data-driven decision-making through pipeline reviews, win/loss analysis, and performance conversations grounded in real-time insight
- Directing integrated, multi-channel marketing campaigns tailored to ambulatory healthcare buyers and practice decision-makers
- Leading go-to-market positioning, messaging architecture, and launch execution for Bizmatics' new product line
- Building Bizmatics' brand authority in ambulatory care through thought leadership, industry conference presence, and content strategy
- Serving as the commercial voice in product development, ensuring market intelligence and customer feedback inform the EHR product roadmap
- Leading beta customer programs and early adopter engagement to generate proof points and reference-able clients
- Recruiting, developing, and retaining high-performing sales talent through structured coaching, performance management, and clear accountability
- Fostering a culture of accountability, transparency, and continuous improvement
Requirements
- 12+ years of progressive software sales leadership experience, with significant experience in healthcare technology; executive leadership in a sales role is required
- 7+ years of direct experience selling ambulatory EHR, practice management, or adjacent healthcare software
- 7+ years building, growing, and actively coaching senior, quota-carrying sales teams
- Demonstrated experience leading complex B2B technology sales in a SaaS, software, healthcare technology, or IT environment
- Proven ability to develop sales strategy, establish forecasting discipline, improve pipeline performance, and drive sustainable revenue growth
- Strong executive presence with the ability to influence C-suite executives, business leaders, and other senior decision-makers
- Bachelor's degree required; MBA or Master's degree preferred
Preferred Qualifications
- Experience selling to independent practices, multi-specialty groups, FQHCs, or ambulatory surgery centers
- Experience leading a team through a product or platform launch
- Familiarity with HL7, FHIR, and value-based care implications for EHR purchasing
Pay
Salary range: $130,000–$150,000. Role is commission eligible.
Benefits
- Comprehensive medical, dental, and vision coverage
- 3 weeks vacation + 5 personal days
- Employee stock ownership and RRSP matching programs
- 401(k) and long-term financial planning options
- Professional development and executive leadership opportunities
- Lifestyle rewards and additional perks