Vice President of Marketing

Sales-Driven Marketing & ROI

Develop and execute marketing strategies that drive measurable revenue growth and profitability. Align marketing initiatives with global sales objectives to maximize ROI and expand market share. Implement data-driven methodologies to evaluate campaign performance and optimize marketing spend.

Trade Shows & Conventions

Lead the planning and execution of major industry trade shows across Europe and other global markets. Represent the company at international conventions, cultivating relationships with industry leaders, partners, and key stakeholders. Manage extensive travel requirements to support high-impact events, networking, and business development activities.

Media & Digital Presence

Oversee the company's global digital footprint, ensuring consistent and compelling brand messaging across all social platforms. Drive thought leadership through strategic content development, press releases, and integrated digital campaigns. Expand global brand visibility through innovative digital marketing initiatives and emerging platform strategies.

Leadership & Team Development

Lead and develop a global marketing organization of 8+ professionals, including senior-level social media and email strategy roles. Manage cross-regional teams to foster collaboration, accountability, and high performance. Establish and execute corporate marketing content strategies, including email marketing, social media programs, and audience engagement initiatives.