Vice President of Digital Sales, Markets
iHeartMedia · Orlando, FL · 1 wk ago
Business DevelopmentFull-time
About the role
The VP of Digital Sales, Markets is responsible for working with our sales team and the iHeart Digital Solutions team to build and sell integrated campaigns with assets such as Streaming Audio, Podcasts, Social Influencers, OTT and more. In this role, you will lead digital sales efforts for these designated markets and with the sales team will manage the entire sales process from prospecting to close, as well as campaign maintenance and client relationship management with the goal of achieving digital revenue goals.
Responsibilities
- Manage Digital revenue and remain accountable for meeting or exceeding assigned Digital budgets in the region/markets.
- Oversee Digital Sales activities and processes, including preparing budgets, forecasting revenue, and managing digital sales expenses.
- Oversee management of available Digital advertising inventory to drive the most profitable sales.
- Obtain, allocate, and adjust operational resources to achieve sales and service goals.
- Translate market and Digital business strategies into specific actions that generate sales and revenue.
- Develop strategic digital sales solutions that integrate with iHeart’s non-digital media assets.
- Serve as a strategic resource for Sales Managers, AEs, clients, and additional markets across the Region.
- Maintain expertise in digital product features and benefits, including Ad Tagging, Rich Media, Data Sharing for attribution and effectiveness, Audience Targeting, Viewability Studies, and Systems.
- Ensure ongoing personal and team training and development specific to Digital marketing and iHeart’s digital platform.
- Partner with Digital Sales Engineers, Project Managers, Operational Support, and third-party ad tech partners to properly plan, sell, execute, optimize, and recap all Digital Sales campaigns.
- Support Sales Leadership in recruiting and hiring digitally savvy sellers with strong client bases and in-market relationships.
Requirements
- Strong understanding of digital, broadcasting, marketing, promotion, and collection standards.
- Proven ability to grow new business and find new revenue opportunities.
- Excellent leadership and coaching ability; can successfully coach others in sales practices.
- Deep understanding of local markets, customers, and competitors to target needs and drive sales.
- Adept as an entrepreneurial self-starter.
- Excellent communication and influencing skills across multiple groups.
- Excellent interpersonal skills and collaboration with others.
Qualifications
- Full proficiency and understanding of job function.
- In-depth knowledge of key business drivers and how this impacts your team.
- Experience in team and project management for mid-sized projects.
- Ability to recognize and mitigate risk.
- Confidence to solve complex problems using multiple sources of information.
- Growth mindset and desire for continued knowledge sharing and learning.
- Understanding of impact of your own decisions.
- Comfort acting as a trusted advisor for colleagues with less experience.
- Ability to manage complex and confidential information and to influence others to build consensus across all levels.
Skills
- Strong understanding of digital, broadcasting, marketing, promotion, and collection standards.
- Proven ability to grow new business and find new revenue opportunities.
- Excellent leadership and coaching ability; can successfully coach others in sales practices.
- Deep understanding of local markets, customers, and competitors to target needs and drive sales.
- Adept as an entrepreneurial self-starter.
- Excellent communication and influencing skills across multiple groups.
- Excellent interpersonal skills and collaboration with others.
Benefits
- Employer sponsored medical, dental and vision with a variety of coverage options.
- Company provided and supplemental life insurance.
- Paid vacation and sick time.
- Paid company holidays.
- Spirit day to encourage and allow our employees to more easily volunteer in their community.
- A 401K plan.
- Employee Assistance Program (EAP) at no cost – services include telephonic counseling sessions, consultation on legal and financial matters, emotional well-being, family and caregiving.
- A range of additional voluntary programs, such as spending accounts, student loan refinancing, accident insurance and more!
Pay
Salaried
Schedule
Regular Time