Vice President, Experiential Marketing and Events

About the role

The Vice President, Experiential Marketing and Events will lead the firm’s global client engagement and experiential marketing strategy. This senior-level role will create memorable, high-impact client experiences that strengthen relationships with investors and general partners, build our brand with key stakeholders, and set HarbourVest apart as a partner of choice.

Responsibilities

• Experiential Marketing & Event Strategy Design
• Identify opportunities to evolve formats, content, and delivery in response to client needs and market trends.
• Lead the global client events strategy, positioning events as a core engagement and relationship building channel.
• Global Event Portfolio Management
• Coordinate the planning and execution of HarbourVest global events, including: Annual General Meetings (AGMs), educational and learning experiences, brand building and networking experiences, high touch client meetings, roadshows, and hosted experiences.
• Select industry conferences and sponsorship activations.
• Maintain consistency, quality, and outstanding performance across the Americas, EMEA, and APAC.
• Executive & Collaborator Partnership
• Partner with senior leaders to shape agendas, messaging, and experience objectives.
• Work together with Investor Relations and Client Service groups to assist client engagement and fundraising goals.
• Manage internal and external speaker engagement, including selection, vetting, and negotiations.
• Team & Operational Leadership
• Lead, mentor, and develop a high performing global events team.
• Career Development
• Ensure compliance with internal policies, legal standards, and regulatory requirements.
• Measurement & Continuous Improvement
• Define and track key performance metrics such as attendance, audience quality, institutional engagement, and post event outcomes.
• Elevate events into a measurable growth driver of the firm.
• Using data, translate insights into recommendations that inform future experience development and strategy.

Requirements

• Proven experience leading global, senior level client events and experiential marketing.
• Strong executive presence and comfort working with C-suite and partner level collaborators.
• Operating as part of an integrated team, working in close partnership with other Marketing functions to ensure brand synergy, consistency, and excellence.
• Experience managing significant budgets, vendors, and contracts.
• Experience managing a high performing team, with multiple direct reports.
• Demonstrated ability to build, lead, and encourage teams across regions.
• Strategic problem solver with outstanding organizational and communication skills.
• Experience with large-scale event management and virtual event platforms (e.g., Cvent, ON24), and advanced proficiency in Microsoft Office applications employed for event coordination, reporting, and executive presentations.
• Preferred: Certified Meeting Professional (CMP) designation.

Qualifications

• Bachelor of Arts (B.A) degree or comparable experience.
• Bachelor of Science (B.S) qualification or relevant experience.
• Preferred: Certified Meeting Professional (CMP) designation.

Skills

• Strategic thinker with a passion for creating memorable client experiences.
• Exceptional organizational and communication skills.
• Ability to manage budgets, vendors, and contracts.
• Experience with large-scale event management and virtual event platforms.
• Proficiency in Microsoft Office applications.
• Experience leading a high-performing team.

Benefits

• Hybrid work arrangement with 18 remote workdays per quarter.
• Competitive base salary range of $170,000.00 - $210,000.00.
• Discretionary annual bonus based on individual and overall firm performance.
• Total rewards package that may include retirement, health, insurance, paid time off, and wellness programs.

Pay

• Base Salary Range: $170,000.00 - $210,000.00

Schedule

• Hybrid work arrangement with 18 remote workdays per quarter.