Vice President, Enterprise Content & Channels
About the role
Prudential is seeking a strategic, collaborative, and proactive communications leader to serve as Vice President, Enterprise Content & Channels on the Enterprise Communications team. This role shapes how employees experience Prudential’s story daily by making enterprise content clearer, sharper, and more compelling across key moments and channels.
The Vice President, Enterprise Content & Channels will own the enterprise-wide content strategy and shape how Prudential tells its story across internal channels, including the intranet, marquee events with the CEO and Global Leadership Team, enterprise memos, digital signage, and more. This leader will bring strong editorial judgment, a modern channel mindset, and the ability to take calibrated risks to challenge dated approaches, ensuring enterprise content is more effective and engaging.
This role leads the Content & Channels team (5+ people) and is responsible for building and managing an enterprise-wide content plan that supports strategic storytelling priorities. The successful candidate will proactively manage the content pipeline, balance priorities across themes and channels, and identify opportunities to make content more creative, connected, and high-impact—including extending stories externally through social media, Prudential Newsroom, and other platforms.
A critical part of the role is setting and maintaining clear editorial standards and governance while creating room to experiment, simplify, and raise the bar. This leader will make thoughtful decisions about what content should be elevated, sequenced, adapted, reimagined, or declined to ensure communications are focused, high-quality, and aligned with employee needs.
The Vice President will also lead the continued evolution of a cohesive, multi-channel strategy that reinforces key messages, reduces redundancy, and improves the employee experience. There is meaningful opportunity to shape the role, test new ideas—such as building smarter ways of working—and potentially create new channels like an enterprise newsletter. This leader will use data, insights, and employee feedback to assess channel performance, refine content strategy, and strengthen audience targeting.
The role requires someone energized by solving problems, implementing practical solutions, and continuously improving how content engages different audiences, particularly during periods of enterprise change.
Responsibilities
- Own and execute the enterprise-wide content strategy across internal channels, including intranet, marquee events, enterprise memos, and digital signage.
- Lead the Content & Channels team (5+ people) and manage an enterprise-wide content plan supporting strategic storytelling priorities.
- Proactively manage the content pipeline, balancing priorities across themes and channels to maximize impact.
- Identify opportunities to enhance content creativity, connectivity, and effectiveness, including extending stories externally via social media and Prudential Newsroom.
- Set and maintain editorial standards and governance while fostering experimentation and innovation.
- Make data-driven decisions about content elevation, sequencing, adaptation, or declination to ensure focus and quality.
- Develop and refine a multi-channel strategy that reinforces key messages, reduces redundancy, and improves the employee experience.
- Test new ideas, such as creating an enterprise newsletter or smarter workflows, to enhance communication effectiveness.
- Use data, insights, and employee feedback to assess channel performance and refine content strategy.
- Drive continuous improvement in how content engages diverse audiences, especially during enterprise change.
Qualifications
- 15+ years of experience in corporate and/or internal communications, content strategy, or a related field.
- Proven experience leading enterprise content strategy and multi-channel communications in a complex organization.
- Demonstrated leadership of people, with a proactive, solutions-oriented approach and ability to connect dots across teams.
- Strong editorial judgment and content governance experience, with the ability to tie communications to business outcomes.
- Track record of leading teams and influencing senior stakeholders.
- Experience using data and insights to inform decisions and improve performance.
- Excellent collaboration skills in a matrixed environment.
- Strong writing, editing, and presentation skills.
- A creative, forward-thinking leadership style with a history of challenging the status quo and driving improvements in communication planning, delivery, and measurement.
Benefits
- Market-competitive base salary with yearly bonus potential at every level.
- Medical, dental, vision, life insurance, and disability insurance.
- Paid Time Off (PTO) and leave of absences, including parental and military leave.
- 401(k) plan with company match (up to 4%).
- Company-funded pension plan.
- Wellness Programs, including up to $1,600 a year for reimbursement of wellbeing-related purchases.
- Work/Life Resources supporting parenting, housing, senior care, finances, pets, legal matters, education, emotional and mental health, and career development.
- Education Benefit to finance traditional college enrollment or accredited certificate programs.
- Employee Stock Purchase Plan: Shares can be purchased at 85% of the lower of two prices (beginning or end of the purchase period).
- Eligibility to participate in a discretionary annual incentive program based on individual and organizational performance.
Some benefits may not apply to part-time employees scheduled to work less than 20 hours per week.
Pay
The salary range for this role is $178,600.00 to $267,800.00. Specific pricing may vary within this range based on factors such as geographic location, candidate experience, and skills.