Vice President, Digital Experience
The role
You author the experience brief for every patient-facing surface: acquisition-to-conversion, PDP and checkout, refill and win-back, personalization, content, and the martech. You turn the persona of record into a built experience, commission the build from Engineering, and stand behind conversion and retention. You own the capability and the surface, not the revenue number, and you build the capability once so Commercial never rebuilds it. This is the seat every patient meets TelyRx through.
Requirements
- MUST-HAVES:
- Led digital experience, conversion, or product for a DTC or consumer platform.
- Ran a CRO or experimentation program and moved a conversion metric.
- Owned PDP, checkout, or lifecycle surfaces end to end.
- Built and led a team across UX, content, SEO, and experimentation.
- NICE-TO-HAVES:
- Healthcare, pharmacy, or regulated consumer experience.
- Worked in a capability-versus-outcome model, serving outcome owners from a shared capability.
How We Work
- You author the experience and commission the build, serving every outcome owner from one capability.
- Hold the experience bar firm and stay agile on experiments.
- The Tely 5 are how we work, at every level. They are a loop, not a checklist:
- Own it. Take the conversion capability as yours across every surface, including the seam where your build meets the number Commercial owns.
- Get it right. Protect patient trust in the experience: accurate, accessible, compliant surfaces, and data handled with care.
- Read the signal. Let the experiment results and the funnel telemetry, not opinion, decide what ships and what gets retired.
- Make it better. Build the capability once and serve every outcome owner, so Commercial never rebuilds the surface.
- Grow it. Grow the experimentation muscle and the team, so the win rate and the bench both compound.
- Patient at the center. Run as one team.
Compensation And Benefits
- Career path: bonus or equity, if applicable.
- Benefits: health, dental, vision, PTO, parental leave, and other benefits.
Equal opportunity
TelyRx is an equal opportunity employer. We celebrate diversity and are committed to building a team that reflects the people and communities we serve. We do not discriminate on the basis of race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by law.