Vice President, Channel Marketing

About the role

Vice President, Channel Marketing is responsible for driving strategic initiatives that enhance channel relationships and drive revenue growth. This role oversees a team of channel managers and partners with cross-functional teams to develop and execute marketing strategies.

Responsibilities

• Develop and implement comprehensive marketing strategies for key channels
• Collaborate with sales, product, and other cross-functional teams to align marketing efforts with business objectives
• Manage and motivate a team of channel managers to achieve sales targets and build strong relationships with partners
• Monitor market trends and competitor activities to inform strategic decisions
• Ensure alignment between marketing campaigns and sales enablement materials
• Oversee budget allocation and ROI analysis for channel marketing initiatives

Requirements

• Bachelor’s degree in Marketing, Business Administration, or related field
• Minimum 10 years of experience in marketing, preferably in a B2B environment
• Proven track record of successful channel management and partnership building
• Experience in managing budgets and analyzing ROI
• Strong leadership and interpersonal skills
• Ability to work effectively in a fast-paced, dynamic environment

Qualifications

• Excellent communication and presentation skills
• Ability to manage multiple projects simultaneously
• Proficient in Microsoft Office Suite
• Knowledge of CRM systems and analytics tools

Skills

• Strategic thinking and problem-solving skills
• Strong negotiation and relationship-building abilities
• Ability to lead and mentor a team
• Experience with digital marketing and social media platforms

Benefits

• Competitive salary and benefits package
• Flexible working arrangements
• Professional development opportunities
• Work-life balance

Pay

Salary range: $150,000 - $200,000 annually

Schedule

Full-time, Monday through Friday, 9:00 AM - 5:00 PM

Resources

For more information about this opportunity, visit our resources page.