Vice President, Business Model & Monetization
Intuit · Mountain View, CA · 3 wk ago
On-siteBusiness Development$356k–$481k/yrFull-time
Responsibilities
- Develop pricing principles across all our products that account for our position in the market, competitive prices, and consumer demand
- Ensure our pricing strategy accounts for the fact that we have an ecosystem of solutions, where many customers are using multiple products
- Develop a discounting/promotional strategy and bundle pricing strategy, in addition to standard pricing
- Set price points for all of our products – which include a mix of subscription pricing, transactional pricing, and user based pricing
- Set pricing for new products
- Innovate new pricing models for our products
- Work closely with both PMM organization and product organization to get input as part of developing the pricing strategy
- Ensure our pricing to partners (Accountants, VARs, etc) balances being competitive, provides the right incentives, minimizes channel conflict/arbitrage, and preserves margin
- Ensure pricing is effective for our full range of customers from recently started businesses run by a single person, to established businesses with dozens of employees
- Leverage research and analytics to explore new pricing constructs and levels, as well as predict/forecast the impact of pricing changes
Qualifications
- 15+ years work experience
- 10+ years pricing experience in complex product environments
- 5+ years experience pricing for small businesses
- 3+ years pricing experience for financial services/money movement products
- Ability to influence across a large organization
- Strong analytical mindset