Jobs · Finance · Florida

US Wealth Regional Director, Miami, FL

Santander · Miami, FL · Yesterday
Finance$135k/yrFull-time

About the role

The US Wealth Regional Director – SSLLC will lead a team of Financial Advisors and drive the growth of the firm’s U.S. domestic wealth business through the SSLLC broker-dealer platform.

Responsibilities

  • Directly lead, coach, and manage a team of Financial Advisors.
  • Set clear expectations for revenue growth, AUM growth, client acquisition, referral conversion, pipeline management, and client engagement.
  • Conduct regular advisor business reviews, pipeline discussions, performance check-ins, and coaching sessions.
  • Hold advisors accountable for sales activity, client follow-up, portfolio reviews, and opportunity conversion.
  • Build a performance-driven sales culture focused on growth, accountability, collaboration, and client outcomes.
  • Drive growth in advisory AUM, brokerage revenue, net new assets, managed account adoption, and overall investment penetration.
  • Translate US Wealth priorities into regional sales plans and advisor-level execution goals.
  • Partner with Private Bankers, Relationship Managers, and market leaders to convert banking relationships into investment relationships.
  • Support disciplined sales routines around client segmentation, outreach, portfolio reviews, proposals, and follow-up.
  • Lead advisor adoption of Managed Account and advisory solutions, including UMA, SMA, model portfolios, mutual fund advisory programs, ETF portfolios, and other fee-based advisory solutions.
  • Drive responsible growth across brokerage products, including fixed income, equities, structured products, alternatives, CDs, mutual funds, ETFs, and other approved investment products.
  • Coach advisors on identifying when advisory or brokerage solutions are appropriate based on client objectives, preferences, risk tolerance, liquidity needs, and investment profile.
  • Partner with Product, Investments, Lending, Marketing, and Platform teams to support advisor education, product positioning, campaigns, and field execution.
  • Serve as a senior sales leader connecting SSLLC, Private Banking, Wealth Management, Product, Investments, Lending, Marketing, Operations, Supervision, and Senior Leadership.
  • Strengthen collaboration between Financial Advisors and banking partners to increase client penetration.
  • Represent SSLLC in advisor meetings, market forums, client events, and leadership discussions.
  • Provide field feedback on advisor needs, product gaps, platform opportunities, competitive trends, and client demand.
  • Support SSLLC’s role as a core investment platform within the broader US Wealth initiative.

    Requirements

    • Bachelor’s degree or equivalent work experience required.
    • 15+ years of experience in wealth management, brokerage, advisory, private banking, investment sales, or financial services distribution.
    • Significant experience directly managing Financial Advisors, Investment Advisors, Wealth Advisors, or licensed investment sales professionals.
    • Proven track record of driving revenue growth, AUM growth, net new assets, client acquisition, advisor productivity, and product penetration.
    • Experience managing advisor performance through structured goals, sales metrics, scorecards, incentive plans, and business reviews.
    • Strong understanding of the U.S. domestic wealth management market, including affluent, high-net-worth, and private banking client segments.
    • Deep knowledge of advisory and brokerage platforms.
    • Experience with Managed Accounts, including UMA, SMA, model portfolios, mutual fund advisory programs, ETF portfolios, and fee-based advisory solutions.
    • Experience with brokerage products, including fixed income, equities, structured products, alternatives, CDs, mutual funds, ETFs, and other approved investment solutions.
    • Strong advisor coaching, sales leadership, communication, presentation, negotiation, and relationship management skills.
    • Ability to partner effectively across a matrixed organization, including Banking, Product, Investments, Lending, Marketing, Operations, Supervision, and Senior Leadership.
    • Strong analytical skills and ability to use data to manage advisor productivity and regional business performance.

    Qualifications

    • Required Qualifications:
    • Bachelor’s degree or equivalent work experience required.
    • 15+ years of experience in wealth management, brokerage, advisory, private banking, investment sales, or financial services distribution.
    • Significant experience directly managing Financial Advisors, Investment Advisors, Wealth Advisors, or licensed investment sales professionals.
    • Proven track record of driving revenue growth, AUM growth, net new assets, client acquisition, advisor productivity, and product penetration.
    • Experience managing advisor performance through structured goals, sales metrics, scorecards, incentive plans, and business reviews.
    • Strong understanding of the U.S. domestic wealth management market, including affluent, high-net-worth, and private banking client segments.
    • Deep knowledge of advisory and brokerage platforms.
    • Experience with Managed Accounts, including UMA, SMA, model portfolios, mutual fund advisory programs, ETF portfolios, and fee-based advisory solutions.
    • Experience with brokerage products, including fixed income, equities, structured products, alternatives, CDs, mutual funds, ETFs, and other approved investment solutions.
    • Strong advisor coaching, sales leadership, communication, presentation, negotiation, and relationship management skills.
    • Ability to partner effectively across a matrixed organization, including Banking, Product, Investments, Lending, Marketing, Operations, Supervision, and Senior Leadership.
    • Strong analytical skills and ability to use data to manage advisor productivity and regional business performance.

    Skills

    • Commercially driven.
    • Field-oriented.
    • Highly credible with advisors.
    • Comfortable leading through clear goals, disciplined sales routines, performance metrics, and consistent coaching.

    Benefits

    We offer a fair and competitive rewards package that reflects the impact you create and the value you deliver. Our benefits are designed to support you, your family, and your well-being, now and into the future.

    Pay

    Base pay range for this position is posted below and represents the annualized salary range. For hourly positions (non-exempt), the annual range is based on a 40-hour work week. The exact compensation may vary based on skills, experience, training, licensure and certifications and location.

    Minimum Base Pay Range: $135,000.00 USD Maximum $235,000.00 USD

    Schedule

    Frequent minimal physical effort such as sitting, standing and walking is required for this role. Depending on location, occasional moving and lifting light equipment and/or furniture may be required.

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