US Market Manager (m/f/d) - 3x German Shopify E-Commerce Brands - 100% remote

About the role

The US is currently being managed from Düsseldorf, but it needs someone who truly understands the market and can drive it forward. We're looking for a US Market Manager to own our American business across all three brands.

Responsibilities

• Take full commercial ownership of the US across our three brands (famwalls, heybalu, Bo & Birdie)
• Drive revenue growth and optimize conversion across the entire funnel
• Expand and shape the product assortment based on US market insights
• Understand which occasions, gifting moments, and cultural specifics actually matter to American consumers
• Work closely with Product, Design, Performance Marketing, CRM, and Shop Optimization teams across Germany, Vietnam, and Moldova
• Act as the central point of accountability for all US market decisions
• Identify growth opportunities and research competitors
• Support building a supplier and partner network in the US

Requirements

• Roughly 3 to 7 years of experience in e-commerce, ideally in a D2C environment
• Direct commercial responsibility in a previous role (P&L ownership, revenue targets, or market-level KPIs, not just campaign execution)
• Strong understanding of what drives conversion and revenue in online retail
• Strategic thinker who is comfortable rolling up their sleeves and executing hands-on
• US native or deep, lived expertise in American consumer culture and the gifting calendar (Mother's Day timing, graduation season, the holiday ramp-up)

Qualifications

• Based in the EU, ideally Germany (time zone overlap with the core team is essential, and you'll visit our Düsseldorf office regularly in the first months)
• Fully fluent English is a must; German is a plus but not required

Skills

• Hands-on D2C e-commerce experience
• No prior experience managing a large team

Benefits

• Health benefits
• Meal allowance
• Top hardware (MacBook, widescreen)

Pay

Competitive compensation with variable pay tied to your KPIs

Schedule

Remote work possible

Additional Information

• Regular on-site visits to our loft office in Düsseldorf (monthly in first 3 months, travel covered)
• Dedicated onboarding buddy and full tool access from day one