Territory Manager, Genomics

About the role

The Territory Manager drives sales growth and strengthens Neogen’s market position within an assigned livestock-focused territory. Key responsibilities include developing and executing territory sales plans, building and maintaining strong relationships, representing Neogen at industry events, and serving as the primary customer-facing resource for agrigenomics products and solutions.

Responsibilities

• Conduct weekly scheduled travel throughout the assigned territory to support, grow, and strengthen relationships with current and prospective customers in the livestock market.
• Generate sales revenue for Neogen’s agrigenomics products and solutions, meeting or exceeding assigned budgeted sales for the territory.
• Develop and execute territory sales plans to penetrate new markets, capture new business, and increase market share.
• Provide written monthly updates and collaborate closely with the Genomics Field Sales team on shared opportunities.
• Maintain consistent communication with existing customers to monitor satisfaction, resolve concerns, support distributor partners when applicable, and maintain competitive awareness.
• Represent the company at industry trade shows, producer meetings, distributor meetings, and other events to deliver presentations, promote products, gather market intelligence, and identify opportunities for new products or programs.
• Stay informed on industry, customer, and competitor developments by reading relevant publications and sharing key insights with internal teams.
• Participate in the annual budgeting process and manage territory expenditures within approved guidelines.
• Support resolution of customer billing or collection issues as needed.
• Maintain accurate customer and prospect data, record sales activities, and complete all required reporting in CRM/Salesforce.
• Collaborate with commercial and marketing teams to ensure accurate forecasting and successful execution of approved sales and marketing programs.
• Keep management informed of market conditions, competitive activity, and emerging business opportunities.
• Proactively offer suggestions to improve sales effectiveness, customer experience, and product or program quality.

Requirements

• Bachelor’s degree in Agriculture, Animal Science, Agricultural Business, or a related field.
• 4 years of sales experience, preferably within the livestock, agriculture, genetics, or animal health industries.
• Proven ability to develop and execute territory sales plans and consistently achieve revenue targets.
• Strong relationship-building skills with the ability to engage producers, influencers, distributors, and key accounts.
• Ability to travel extensively within the assigned territory, including overnights.
• Proficiency with CRM platforms (Salesforce preferred) and standard Microsoft Office tools.
• Strong problem-solving skills with the ability to address customer needs, resolve concerns, and manage objections effectively.
• Demonstrated ability to work independently while collaborating closely with cross-functional teams such as marketing, sales leadership, and field sales.
• Ability to interpret basic financial and sales performance data to support forecasting and budgeting processes.
• Comfortable representing the company at producer meetings, industry events, and trade shows, including delivering presentations as needed.

Qualifications

Possess a Bachelor’s degree in Agriculture, Animal Science, Agricultural Business, or a related field. Minimum of 4 years of sales experience, preferably within the livestock, agriculture, genetics, or animal health industries. Proven track record of developing and executing territory sales plans and achieving revenue targets. Strong relationship-building skills, including the ability to engage producers, influencers, distributors, and key accounts. Ability to travel extensively within the assigned territory, including overnights. Proficiency with CRM platforms (Salesforce preferred) and standard Microsoft Office tools. Strong problem-solving skills, including the ability to address customer needs, resolve concerns, and manage objections effectively. Demonstrated ability to work independently while collaborating closely with cross-functional teams such as marketing, sales leadership, and field sales. Ability to interpret basic financial and sales performance data to support forecasting and budgeting processes. Comfortable representing the company at producer meetings, industry events, and trade shows, including delivering presentations as needed.