Temporary Go-to-Market Activation Specialist-remote

At Mindr and our family of brands, we are dedicated to being a force for good. That’s why we provide substance use safety, detection and monitoring products and services that help people live responsibly and keep communities safe. Always Aware. Always Guiding. Never Restricting or Judging.

About the role

We are seeking an experienced, hands-on Temporary Go-to-Market Activation Specialist to support execution of marketing and commercial initiatives across our Safety & Detection brands (including Keepr, Keepr Drive, and recenTHC). This role will focus on activating strategy into market-ready deliverables, supporting sales enablement, partnerships, marketing campaigns, websites, and launch execution. This temporary role will work under the leadership of the Director of Product Marketing and collaborate closely with Marketing, Sales, Partnerships, and other cross-functional partners. The ideal candidate is an experienced executor who is comfortable being hands-on, translating plans into tangible outputs, and managing work through completion with speed and quality.

Responsibilities

• Go-to-Market Execution & Activation
  • Execute against approved go-to-market strategies, campaigns, and launch plans
  • Build, update, and manage execution timelines across multiple concurrent initiatives
  • Coordinate creation and delivery of market-facing assets (campaigns, landing pages, websites, emails, social, enablement materials)
  • Support partnership launches and activations, including landing pages, referral flows, and supporting collateral
• Sales & Partnership Enablement Support
  • Produce and update sales enablement materials (one-pagers, overview decks, vertical-specific assets, comparison sheets)
  • Ensure enablement materials are aligned to positioning, messaging frameworks, and real-world sales needs
  • Collaborate with Outside Sales and Service Center teams to ensure assets are practical, clear, and easy to use
• Cross-Brand Execution Support
  • Flex across multiple brands within the Safety & Detection portfolio based on priority and demand
  • Apply consistent execution standards while adapting to brand-specific nuances
  • Support website and customer journey updates as strategies evolve
• Project Management & Execution Rigor
  • Track tasks, dependencies, and deadlines to ensure work moves from concept to completion
  • Proactively flag risks, blockers, or scope considerations
  • Manage details without losing sight of the broader goal or desired outcome

Requirements

• Proven experience executing go-to-market initiatives, campaigns, or launches
• Background in marketing execution, growth marketing, or sales enablement roles
• Experience translating strategy into concrete deliverables
• Familiarity with websites, acquisition funnels, lifecycle communications, and partnerships
• Strong project management skills with the ability to manage multiple work streams simultaneously
• Clear, concise communicator who can work effectively with cross-functional stakeholders
• Strong critical thinking skills, able to interpret direction, identify gaps, and propose practical next steps
• Detail-oriented, organized, and reliable in follow-through
• Comfortable operating in a fast-paced, evolving environment

Benefits

• Salary $67,425–$87,000 + potential 5% annual bonus incentive
• 401(k) with company match
• Comprehensive health, dental, and vision insurance
• Paid holidays and paid time off
• Ongoing professional training

Mindr is the nation’s largest interlock provider, recognized as a 2025 Top Workplace locally and nationally, and a 2026 Best Place for Working Parents. We’ve achieved over 10% annual growth for seven consecutive years and doubled our employee size in the past 2–3 years.