Temporary Copywriter - Luxury Beauty - Extended
for section headings. Use - for any list of duties/requirements/benefits, and
for prose.
We need to turn responsibilities into list items. Qualifications also list.
Benefits: we have salary range and benefits package. Could be separate sections: Pay and Benefits. The instruction: "Prefer a few substantive sections over many thin ones." So maybe combine Pay and Benefits into one Benefits section? But they said include Pay/Schedule/Benefits sections only if posting actually states them. The posting states salary range and benefits package, also schedule info (hybrid, evening/weekend). So we could have three sections: Pay, Benefits, Schedule. Or combine Pay and Benefits? The instruction: "Prefer a few substantive sections over many thin ones." So maybe combine Pay and Benefits into one Benefits section that includes salary and benefits, and Schedule separate. But they said never create Pay/Schedule/Benefits sections unless posting actually states them. It does state salary range and benefits, and schedule info. So we could have Pay, Benefits, Schedule. However that's three thin sections. Could combine Pay and Benefits into "Compensation and Benefits". But they only gave specific headings: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. They didn't give "Compensation and Benefits". So we should use the given headings if we have content. So we could have Pay section with salary range, Benefits section with benefits package, Schedule section with hybrid/evening weekend.
But they said prefer few substantive sections over many thin ones. However we must follow rules: include a section ONLY when posting has real, specific content for it. So we can include Pay, Benefits, Schedule if they have content. That's three sections. Might be okay.
We also have Requirements vs Qualifications: The posting had "Requirements Responsibilities" then later "Qualifications". There's no separate "Requirements" section besides responsibilities? Actually they listed responsibilities after "Requirements Responsibilities". So we have Responsibilities section. There's no separate Requirements list; qualifications are separate. So we will have Responsibilities and Qualifications.
We might also have Skills? Not explicitly separate; qualifications include skills. So we skip Skills.
Now we need to format lists.
Responsibilities list items: we need to split the long sentence into separate items based on verbs. The text: "Partner with the creative and eCommerce teams on the development and execution of a holiday campaignDevelop campaign concepts, messaging territories, headlines, taglines and supporting copyTranslate overarching campaign ideas into cohesive messaging across multiple consumer touchpointsWrite and refine copy for eCommerce, landing pages, email, digital marketing, paid and organic social, promotional assets and other campaign materialsMaintain a consistent, elevated luxury brand voice throughout the campaignAdapt messaging across formats while preserving the central campaign ideaCollaborate closely with creative, marketing and eCommerce partners and respond quickly to feedback and revisionsWork within established product positioning and approved skincare claimsProofread and edit copy to ensure accuracy, clarity and consistency"
We can split at each capital letter after a lowercase? Better to manually list:
- Partner with the creative and eCommerce teams on the development and execution of a holiday campaign
- Develop campaign concepts, messaging territories, headlines, taglines and supporting copy
- Translate overarching campaign ideas into cohesive messaging across multiple consumer touchpoints
- Write and refine copy for eCommerce, landing pages, email, digital marketing, paid and organic social, promotional assets and other campaign materials
- Maintain a consistent, elevated luxury brand voice throughout the campaign
- Adapt messaging across formats while preserving the central campaign idea
- Collaborate closely with creative, marketing and eCommerce partners and respond quickly to feedback and revisions
- Work within established product positioning and approved skincare claims
- Proofread and edit copy to ensure accuracy, clarity and consistency
Qualifications list items: split similarly:
- 4+ years of professional copywriting experience, preferably within beauty, skincare, fashion or another premium consumer category
- Strong portfolio demonstrating campaign concepting and execution
- Previous luxury and/or prestige skincare experience strongly preferred
- Experience writing across eCommerce and digital marketing channels
- Strong understanding of brand voice, storytelling and consumer-facing messaging
- Ability to move comfortably between high-level creative concepts and detailed executional copy
- Comfortable working independently in a fast-paced environment with short timelines
- Excellent communication, editing and proofreading skills
Now Benefits: The paragraph includes salary range and benefits package. We'll separate Pay and Benefits.
Pay: "The anticipated salary range for this role is $60 - 70 per hour. Ranges are based on various factors including the labor market, job type, internal equity, and budget. Exact offers are calibrated by work location, individual candidate experience, and skills relative to the defined job requirements."
We could keep as prose
.
Benefits: "We offer a competitive benefits package including major medical, dental and vision insurance, FSA, HSA, and employee discounts."
Also maybe mention hybrid role? That's schedule.
Schedule: "This is a hybrid role requiring flexibility to work in-office and remotely. Evening or weekend work may occasionally be required during major projects."
Now About the role: combine initial description plus maybe company description? We'll keep initial description as About the role. Could also add company description but might be considered boilerplate. I'd include it as part of About the role? The instruction: remove boilerplate like legal/EEO etc. Company description is not that but could be considered generic. I'd keep it as part of About the role to preserve substantive info about employer. However they said "Preserve ALL substantive information; do NOT invent or summarize away detail." The company description is substantive about the employer. I'd include it in About the role after the initial paragraph.
Thus About the role will have two paragraphs: first about the role, second about company.
Now produce HTML:
About the role
Industrial Color is seeking an experienced Temporary Copywriter to support a luxury beauty client on an upcoming holiday campaign. This is a short-term assignment for a writer with a strong background in luxury beauty and skincare, ideally someone who has developed campaign concepts as well as executed copy across multiple consumer touchpoints. The ideal candidate is a strong conceptual thinker who can quickly understand an established brand voice and translate creative direction into elevated, compelling copy across digital and eCommerce channels.
Industrial Color is a division of CoCreativ, a family of integrated creative production companies. Industrial Color partners with top brands, agencies, and creative professionals providing a full range of essential production services. For over 30 years, we've led the industry through a culture of innovation, bringing state-of-the-art digital production and post-production solutions to our clients. Our headquarters is based in Tribeca, NY, with offices in Los Angeles and studios in Brooklyn and Los Angeles. Our clients include: L'Oreal, Publicis, Procter & Gamble, Tommy Hilfiger, Absolut Vodka, Nike, Estee Lauder, Amazon...
Then Responsibilities:
Responsibilities
- Partner with the creative and eCommerce teams on the development and execution of a holiday campaign
- Develop campaign concepts, messaging territories, headlines, taglines and supporting copy
- Translate overarching campaign ideas into cohesive messaging across multiple consumer touchpoints
- Write and refine copy for eCommerce, landing pages, email, digital marketing, paid and organic social, promotional assets and other campaign materials
- Maintain a consistent, elevated luxury brand voice throughout the campaign
- Adapt messaging across formats while preserving the central campaign idea
- Collaborate closely with creative, marketing and eCommerce partners and respond quickly to feedback and revisions
- Work within established product positioning and approved skincare claims
- Proofread and edit copy to ensure accuracy, clarity and consistency
for prose. We need to turn responsibilities into list items. Qualifications also list. Benefits: we have salary range and benefits package. Could be separate sections: Pay and Benefits. The instruction: "Prefer a few substantive sections over many thin ones." So maybe combine Pay and Benefits into one Benefits section? But they said include Pay/Schedule/Benefits sections only if posting actually states them. The posting states salary range and benefits package, also schedule info (hybrid, evening/weekend). So we could have three sections: Pay, Benefits, Schedule. Or combine Pay and Benefits? The instruction: "Prefer a few substantive sections over many thin ones." So maybe combine Pay and Benefits into one Benefits section that includes salary and benefits, and Schedule separate. But they said never create Pay/Schedule/Benefits sections unless posting actually states them. It does state salary range and benefits, and schedule info. So we could have Pay, Benefits, Schedule. However that's three thin sections. Could combine Pay and Benefits into "Compensation and Benefits". But they only gave specific headings: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. They didn't give "Compensation and Benefits". So we should use the given headings if we have content. So we could have Pay section with salary range, Benefits section with benefits package, Schedule section with hybrid/evening weekend. But they said prefer few substantive sections over many thin ones. However we must follow rules: include a section ONLY when posting has real, specific content for it. So we can include Pay, Benefits, Schedule if they have content. That's three sections. Might be okay. We also have Requirements vs Qualifications: The posting had "Requirements Responsibilities" then later "Qualifications". There's no separate "Requirements" section besides responsibilities? Actually they listed responsibilities after "Requirements Responsibilities". So we have Responsibilities section. There's no separate Requirements list; qualifications are separate. So we will have Responsibilities and Qualifications. We might also have Skills? Not explicitly separate; qualifications include skills. So we skip Skills. Now we need to format lists. Responsibilities list items: we need to split the long sentence into separate items based on verbs. The text: "Partner with the creative and eCommerce teams on the development and execution of a holiday campaignDevelop campaign concepts, messaging territories, headlines, taglines and supporting copyTranslate overarching campaign ideas into cohesive messaging across multiple consumer touchpointsWrite and refine copy for eCommerce, landing pages, email, digital marketing, paid and organic social, promotional assets and other campaign materialsMaintain a consistent, elevated luxury brand voice throughout the campaignAdapt messaging across formats while preserving the central campaign ideaCollaborate closely with creative, marketing and eCommerce partners and respond quickly to feedback and revisionsWork within established product positioning and approved skincare claimsProofread and edit copy to ensure accuracy, clarity and consistency" We can split at each capital letter after a lowercase? Better to manually list: - Partner with the creative and eCommerce teams on the development and execution of a holiday campaign - Develop campaign concepts, messaging territories, headlines, taglines and supporting copy - Translate overarching campaign ideas into cohesive messaging across multiple consumer touchpoints - Write and refine copy for eCommerce, landing pages, email, digital marketing, paid and organic social, promotional assets and other campaign materials - Maintain a consistent, elevated luxury brand voice throughout the campaign - Adapt messaging across formats while preserving the central campaign idea - Collaborate closely with creative, marketing and eCommerce partners and respond quickly to feedback and revisions - Work within established product positioning and approved skincare claims - Proofread and edit copy to ensure accuracy, clarity and consistency Qualifications list items: split similarly: - 4+ years of professional copywriting experience, preferably within beauty, skincare, fashion or another premium consumer category - Strong portfolio demonstrating campaign concepting and execution - Previous luxury and/or prestige skincare experience strongly preferred - Experience writing across eCommerce and digital marketing channels - Strong understanding of brand voice, storytelling and consumer-facing messaging - Ability to move comfortably between high-level creative concepts and detailed executional copy - Comfortable working independently in a fast-paced environment with short timelines - Excellent communication, editing and proofreading skills Now Benefits: The paragraph includes salary range and benefits package. We'll separate Pay and Benefits. Pay: "The anticipated salary range for this role is $60 - 70 per hour. Ranges are based on various factors including the labor market, job type, internal equity, and budget. Exact offers are calibrated by work location, individual candidate experience, and skills relative to the defined job requirements." We could keep as prose
. Benefits: "We offer a competitive benefits package including major medical, dental and vision insurance, FSA, HSA, and employee discounts." Also maybe mention hybrid role? That's schedule. Schedule: "This is a hybrid role requiring flexibility to work in-office and remotely. Evening or weekend work may occasionally be required during major projects." Now About the role: combine initial description plus maybe company description? We'll keep initial description as About the role. Could also add company description but might be considered boilerplate. I'd include it as part of About the role? The instruction: remove boilerplate like legal/EEO etc. Company description is not that but could be considered generic. I'd keep it as part of About the role to preserve substantive info about employer. However they said "Preserve ALL substantive information; do NOT invent or summarize away detail." The company description is substantive about the employer. I'd include it in About the role after the initial paragraph. Thus About the role will have two paragraphs: first about the role, second about company. Now produce HTML:
About the role
Industrial Color is seeking an experienced Temporary Copywriter to support a luxury beauty client on an upcoming holiday campaign. This is a short-term assignment for a writer with a strong background in luxury beauty and skincare, ideally someone who has developed campaign concepts as well as executed copy across multiple consumer touchpoints. The ideal candidate is a strong conceptual thinker who can quickly understand an established brand voice and translate creative direction into elevated, compelling copy across digital and eCommerce channels.
Industrial Color is a division of CoCreativ, a family of integrated creative production companies. Industrial Color partners with top brands, agencies, and creative professionals providing a full range of essential production services. For over 30 years, we've led the industry through a culture of innovation, bringing state-of-the-art digital production and post-production solutions to our clients. Our headquarters is based in Tribeca, NY, with offices in Los Angeles and studios in Brooklyn and Los Angeles. Our clients include: L'Oreal, Publicis, Procter & Gamble, Tommy Hilfiger, Absolut Vodka, Nike, Estee Lauder, Amazon...
Then Responsibilities:Responsibilities
- Partner with the creative and eCommerce teams on the development and execution of a holiday campaign
- Develop campaign concepts, messaging territories, headlines, taglines and supporting copy
- Translate overarching campaign ideas into cohesive messaging across multiple consumer touchpoints
- Write and refine copy for eCommerce, landing pages, email, digital marketing, paid and organic social, promotional assets and other campaign materials
- Maintain a consistent, elevated luxury brand voice throughout the campaign
- Adapt messaging across formats while preserving the central campaign idea
- Collaborate closely with creative, marketing and eCommerce partners and respond quickly to feedback and revisions
- Work within established product positioning and approved skincare claims
- Proofread and edit copy to ensure accuracy, clarity and consistency