Technical SEO Specialist

POSITION SUMMARY

The Technical SEO Specialist will strengthen the technical foundation of our digital properties, ensuring our sites are fast, crawlable, indexable, and accurately measured. This role blends SEO engineering with analytics and CMS expertise and works closely with developers, product managers, paid media teams, 3rd party vendors, and content teams to maintain a clean technical environment and reliable tracking.

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Technical SEO Audits — diagnose crawl, indexation, rendering, and site architecture issues
• Google Search Console Management — monitor coverage, indexing, enhancements, and resolve GSC-reported issues
• GTM Tag Configuration — implement and QA tracking tags, triggers, variables, and data layer integrations
• GA4 Property & Event Setup — create GA4 properties, configure custom events, conversions, and parameters
• CMS Optimization — manage SEO settings, templates, redirects, and structured content within HubSpot CMS
• Site Speed Optimization — improve Core Web Vitals and overall performance
• Structured Data Management — deploy, test, and validate schema markup
• Log File Analysis — monitor crawl behavior and identify inefficiencies
• Technical QA — validate SEO requirements during releases, migrations, and redesigns
• Data Accuracy Monitoring — ensure tracking remains correct after code or CMS changes
• Reporting — build dashboards using GA4, GSC, Looker Studio, and HubSpot analytics

QUALIFICATIONS

• 3+ years in Technical SEO or SEO engineering
• Strong experience with Google Tag Manager (tags, triggers, variables, data layer)
• Hands-on experience with GA4 event creation, debugging, and conversion setup
• Proficiency with Google Search Console (coverage, sitemaps, enhancements, URL inspection)
• Working knowledge of HubSpot CMS (templates, modules, redirects, SEO settings)
• Familiarity with JavaScript, HTML, and CSS
• Experience with site audits using Screaming Frog, Sitebulb, or DeepCrawl
• Understanding of canonicalization, redirects, robots.txt, sitemaps, and rendering
• Ability to collaborate with developers on React/Next.js or other JS frameworks
• Comfortable analyzing server logs, crawl reports, and performance metrics
• Ability to build relationships and articulate ideas well with a keen attention to detail
• Critical thinking and problem-solving skills
• Able to work with teams and collaborate
• Able to thrive in a high-pressure environment
• Innovative spirit, receptive to change and substantial organizational growth
• Intense work ethic with dedication to teamwork
• Exceptional time management and project ownership, consistently delivering against deadlines in a fast-paced, detail-intensive environment
• Multitasking skills for handling multiple projects, cross-divisionally
• Critical thinking skills for identifying and addressing concerns

Nice-to-Have Skills

• Experience with BigQuery or SQL
• Knowledge of server-side tagging
• Familiarity with A/B testing tools (Optimizely, VWO)
• Experience with CDNs (Cloudflare, Akamai)
• Understanding of privacy compliance (GDPR, cookie consent tagging)