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Technical Product Marketing Manager, Application Networking, Application Networking

Amazon Web Services (AWS) · Seattle, WA · Today
Public RelationsFull-time

About the role

Are you a tech-savvy storyteller who can translate complex cloud solutions into compelling customer value? At AWS, we're seeking a Technical Product Marketing Manager who can shape the future of application networking. As the world's leading cloud and AI provider with 200+ services, AWS needs strategic thinkers who can connect the dots across our vast portfolio. In this role, you'll work backwards from customer needs to influence product strategy across the AWS Networking portfolio.

Responsibilities

  • Partner with product management and GTM teams to develop product positioning and messaging.
  • Create and own positioning and messaging that clearly articulates value propositions to customers.
  • Analyze and synthesize market data from multiple sources (including direct customer feedback) to identify product opportunities and shape product strategy.
  • Lead product launch strategies and associated plans, including naming, target audience definition, and marketing channels.
  • Develop technical content including presentations, demonstrations, and reference architectures that educate customers on AWS Application Networking.
  • Represent AWS as a technical evangelist in executive briefings, industry events, and analyst interactions.
  • Drive field enablement strategies to support product launches, campaigns, and customer success.
  • Align with technical and business leaders on primary Networking use cases for their specific ideal customer profiles and define best practice architectures.

Requirements

Experience in content writing
Experience building, executing and scaling cross-functional marketing programs
Experience using data and metrics to drive improvements
5+ years of marketing experience

Preferred Qualifications

Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs
Experience with customer segmentation, profiling, and targeting

Qualifications

  • Experience in content writing
  • Experience building, executing and scaling cross-functional marketing programs
  • Experience using data and metrics to drive improvements
  • 5+ years of marketing experience

Benefits

Comprehensive benefits including health insurance, 401(k) matching, paid time off, and parental leave.

Pay

Base salary range: $118,600.00 - $160,000.00 USD annually

Schedule

Full-time

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