Technical Product Manager

About the role

A leading Media & Entertainment organization is seeking an experienced Technical Product Manager to lead the creation, development, deployment, and ongoing management of marketing products, offers, and promotions. This role requires a seasoned technology professional with experience translating business objectives into technical solutions, partnering across multiple business functions, and delivering complex initiatives that support growth, customer engagement, and operational excellence.

Responsibilities

• Partner with technical and non-technical stakeholders to bring consumer and agent marketing campaign strategies to life.
• Lead complex programs and projects spanning multiple business units and functions.
• Manage responsibilities within enterprise-wide IT enhancement initiatives supporting marketing campaigns.
• Deliver 2-4 product implementation projects per quarter, including promotions, offers, and service enhancements.
• Support the implementation of new products, promotions, pricing updates, and customer lifecycle initiatives.
• Translate business requirements into detailed technical requirements through feature creation, user stories, and supporting documentation.
• Define and refine complex offer attributes, business rules, and promotional variables supporting marketing initiatives.
• Gather, align, and communicate requirements across Strategy, Marketing, IT, Engineering, Operations, Sales, Customer Care, and Legal teams.
• Monitor and manage existing products, services, and promotions to support business and financial objectives.
• Lead cross-functional teams through requirements gathering, implementation, testing, validation, and launch.
• Collaborate with architecture and engineering teams to evaluate and implement technical solutions.
• Participate in quarterly Program Increment (PI) planning and Agile ceremonies.
• Conduct risk assessments, identify dependencies, and recommend solutions to mitigate project risks.
• Act as a trusted advisor to marketing and business partners, helping identify technology solutions that support business goals.
• Serve as a subject matter expert on products, services, offers, and promotional capabilities.
• Provide regular project, product, and promotion updates to leadership teams.
• Build strong relationships with internal stakeholders, external partners, and technology teams to drive successful business outcomes.

Required Qualifications

• Bachelor's degree in Marketing, Business, Information Technology, or a related field.
• 5+ years of experience in IT, product management, marketing technology, or related disciplines within the entertainment, media, telecommunications, or consumer services industries.
• Proven ability to lead projects across multiple functions including IT, Marketing, Sales Operations, and Product teams.
• Experience managing multiple complex initiatives simultaneously in fast-paced environments.
• Strong ability to analyze complex business challenges and translate them into clear technical requirements.
• Excellent problem-solving, decision-making, and risk mitigation skills.
• Experience presenting to and influencing stakeholders at all organizational levels, including senior leadership.
• Strong communication skills with the ability to engage both technical and non-technical audiences.
• Demonstrated leadership skills with experience driving alignment across cross-functional teams.
• Ability to adapt to changing priorities and business needs.
• Experience with customer-facing systems such as billing, ordering, customer care, CRM, or related platforms.
• Strong proficiency with Microsoft Office Suite, including Excel, PowerPoint, Outlook, and Word.

Preferred Qualifications

• Experience supporting subscription-based consumer products, packages, pricing models, and promotional programs.
• Knowledge of marketing offer management, billing, ordering, or customer lifecycle systems.
• Familiarity with CRM, sales, customer care, and order management platforms.
• Experience analyzing market data, business performance metrics, and reporting.
• Experience working within Agile environments and using tools such as Jira.
• Advanced proficiency with Excel and PowerPoint.

Ideal Candidate

• Strategic and analytical thinker with strong technical acumen.
• Comfortable working across business and technology organizations.
• Highly organized and detail-oriented with excellent project management skills.
• Skilled at navigating ambiguity and driving initiatives to completion.
• Proven ability to influence stakeholders and deliver measurable business results in complex enterprise environments.