Technical Marketing Program Manager

About the role

As a Technical Marketing Program Manager for the Industrial product line, you will translate industry research, product roadmaps, and customer insights into strategic marketing plans that position our products as integrated solutions to meet customer needs. You will collaborate closely with stakeholders in Research & Development, Sales & Customer Service, and other divisions to ensure that all marketing collateral and activities are consistent, accurate, and addressing the diverse needs of our customers.

Responsibilities

• Own technical marketing programs for the industrial relay portfolio (SEL-700 and SEL-800 series) from planning through execution and post-launch optimization
• Meet with stakeholders and leaders across divisions to discuss product roadmaps, customer perspectives, industry news, and strategic marketing plans
• Learn about SEL technologies, major competitors, and industry trends through independent research and close collaboration with subject matter experts and marketing research analysts
• Develop marketing program plans, project proposals, and briefs that distill key technical information, business intelligence, and strategic objectives into actionable guidance for all related marketing activities and collateral
• Lead the development of marketing content and promotional activities through close collaboration with creative professionals and marketing operations teams
• Review collateral for technical accuracy and evaluate the performance of marketing campaigns
• Present marketing plans and results for the designated program area to various stakeholders, including executive leadership
• Track program performance and report on KPIs including pipeline influence, campaign engagement, content usage, and win/loss trends

Required Qualifications

• Bachelor’s degree in Electrical Engineering, Power Systems, Marketing, or related field
• 2+ years in technical marketing, product marketing, program management, or application engineering in power systems, protection, automation, or grid technology
• Strong understanding of protection principles (overcurrent, differential, feeder protection, settings concepts, and system coordination fundamentals)

Location

King of Prussia, PA – This position is located in King of Prussia, PA. Located just twenty miles from Philadelphia, its close proximity allows residents to enjoy all that the big city has to offer. Enjoy easy access to trails along the river, or attend sporting events nearby. The diverse options make King of Prussia the perfect place to call home.

Benefits

• Employee ownership through an employer funded stock ownership plan (ESOP) and personal 401(k) options
• Top tier medical, prescription, dental, vision, life, and disability insurance
• Paid time off including 10 paid holidays, annual vacation accrual starting at 12 days, 9 paid sick days, and paid family and medical leave that covers 90% of your pay
• Growth and development opportunities such as STEM courses, apprenticeships, tuition assistance, and engineering development programs
• Wellness, fertility, adoption, and flexible spending benefits

Pay

Marketing Program Manager: $80,000 – $112,400. Pay ranges are determined by job, responsibility, and location, and may differ if filled at a different level.