Technical Marketing Manager
CEVA SANTE ANIMALE · Bridgewater, NJ · 2 days ago
MarketingFull-time
Your Profile
- Doctor of Veterinary Medicine (DVM/VMD) or equivalent veterinary degree
- Minimum seven (7) years of clinical veterinary experience
- Demonstrated expertise in companion animal medicine
- Exceptional presentation, communication, and relationship-building skills
- Ability to travel domestically and internationally as required
Missions
To request an accommodation, please contact a member of the Ceva Talent Acquisition team.
Responsibilities
- Technical Leadership and Product Strategy
- Serve as the technical subject matter expert for assigned products and therapeutic areas
- Collaborate with Veterinary Services, Sales and Marketing teams to establish and communicate key scientific and technical messages
- Develop and maintain evidence-based product positioning aligned with clinical practice needs and commercial objectives
- Ensure all scientific and promotional communications are accurate, ethical, compliant, and consistent with Ceva strategy
- Provide technical leadership and strategic guidance to commercial and cross-functional teams
- Support product launches, lifecycle management initiatives, and portfolio optimization activities
- Stay current on industry regulations, veterinary practice trends, and emerging scientific developments
- Medical Education and Technical Communications
- Develop and deliver technical training programs and educational materials for internal and external audiences
- Create scientific presentations, technical guides, educational content, sales tools, and customer resources
- Support continuing education initiatives and speaker development programs
- Present scientific data and technical content at conferences, customer meetings, advisory boards, and industry events
- Translate complex scientific information into impactful and actionable messaging for diverse audiences
- Ensure consistent knowledge management and dissemination of technical expertise across the organization
- Strategic Account Support
- Provide technical and scientific expertise in support of corporate and strategic accounts
- Partner with commercial teams to address customer needs and provide scientific consultation
- Participate in customer meetings and strategic initiatives to strengthen clinical confidence in Ceva products and solutions
- Support key account growth through technical education and relationship development
- Key Opinion Leader and Advisory Board Management
- Develop, maintain, and strengthen relationships with key opinion leaders, researchers, specialists, universities, veterinary organizations, and industry influencers
- Identify and engage emerging and established experts within strategic therapeutic areas
- Collaborate in the planning and execution of Ceva Advisory Boards and scientific forums
- Manage KOL engagement activities, sentiment tracking, and relationship development plans
- Facilitate collaborations involving research, field evaluations, publications, educational programs, and speaking engagements
- Publication and Scientific Affairs Strategy
- Partner with the Director of Veterinary Services to develop and execute publication strategies supporting strategic brands and therapeutic areas
- Identify opportunities for scientific publications, abstracts, peer-reviewed manuscripts, and conference presentations
- Collaborate with investigators, authors, and external experts to develop scientific communications
- Conduct technical reviews and evaluations of scientific literature to support business objectives and educational initiatives
- Business Intelligence
- Conduct scientific and technical surveillance across relevant therapeutic areas
- Monitor competitor activities, industry developments, veterinary innovation trends, and emerging diseases
- Evaluate scientific publications and provide accurate technical analyses
- Gather and communicate market insights to support strategic decision-making and future portfolio development
- Identify unmet clinical needs and emerging opportunities within the veterinary marketplace
- Innovation and Portfolio Development
- Contribute veterinary expertise to pipeline planning and innovation strategy
- Collaborate with Innovation & Development, Business Development, Marketing, Veterinary Services, and Global teams to help evaluate new opportunities
- Identify emerging technologies, therapeutic areas, and product concepts that support future growth
- Support strategic initiatives designed to strengthen Ceva's leadership position within companion animal health
- Cross-Functional Collaboration
- Collaborate closely with U.S. and Global Marketing, Veterinary Services, Sales, Regulatory Affairs, Strategic Accounts, and Innovation teams
- Ensure scientific alignment and message consistency across markets and functions
- Foster collaboration that balances medical integrity with commercial objectives
- Serve as a trusted technical advisor across the organization
- Required:
- Doctor of Veterinary Medicine (DVM/VMD) or equivalent veterinary degree
- Minimum seven (7) years of clinical veterinary experience
- Demonstrated expertise in companion animal medicine
- Exceptional presentation, communication, and relationship-building skills
- Ability to travel domestically and internationally as required
- Preferred:
- Experience in technical marketing, veterinary services, medical affairs, and/or professional education
- Experience supporting strategic or corporate veterinary accounts
- Experience managing KOL relationships, advisory boards, and publication initiatives
- Experience collaborating within a matrixed, global organization