Jobs · Information Technology · Minnesota

Technical Marketing Director

Cohesity · Roseville, MN · 1 mo ago
Information Technology$239k–$266k/yrFull-time
We need to output HTML fragment with sections: About the role? Actually we need to use

for section headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We must include only sections where posting has real specific content. The posting includes: description of company, mission, team, responsibilities (HOW YOU'LL SPEND YOUR TIME HERE), qualifications (WE'D LOVE TO TALK TO YOU IF YOU HAVE MANY OF THE FOLLOWING), maybe also benefits (they mention benefits framework). Pay range is given. Schedule? Not given. So we can include About the role (maybe combine company overview and mission?), Responsibilities, Requirements (or Qualifications?), Skills, Benefits, Pay. We must not repeat job title as heading. Also not include Job ID etc. Remove boilerplate like EEO, privacy notice, etc. Also remove application instructions. Also remove duplicated lines. We need to preserve all substantive information. So we need to include details: company description, mission, team description, responsibilities list, qualifications list (including must have English proficiency, communication skills, etc), benefits description (health and wellness, vacation, paid holidays, refresh days, 401(k), life/disability insurance, etc), pay range. We need to format as HTML fragment: use

for each section heading, then content: either

for prose,

  • for lists. We must not create sections with filler like "commensurate with experience". Not needed. We must not include schedule section. Let's extract content. Company overview: "Cohesity is a leader in AI-powered data security and management. Aided by an extensive ecosystem of partners, Cohesity makes it easy to secure, protect, manage, and get value from data — across the data center, edge, and cloud. Cohesity helps organizations defend against cybersecurity threats with comprehensive data security and management capabilities, including immutable backup snapshots, AI-based threat detection, monitoring for malicious behavior, and rapid recovery at scale. We’ve been named a Leader by multiple analyst firms and have been globally recognized for Innovation, Product Strength, and Simplicity in Design. Join us on our mission to shape the future of our industry." Technical Marketing team mission: "The Technical Marketing team at Cohesity is on a mission to bring our AI-powered data security and management story to life for practitioners and executives worldwide. Our team of hands-on technologists and strategic storytellers is focused on translating complex security and data platform capabilities into clear, compelling narratives that drive customer impact." Role description: "As a Technical Marketing Director, you will shape how Cohesity communicates its security and data protection value across global audiences, reporting to Marketing leadership. You will bridge product innovation and real-world customer needs, influence product direction while driving adoption through technical storytelling, field enablement, and thought leadership. We are a fast-paced, collaborative, and mission-driven team that thrives on innovation, customer focus, and simplifying the complex. We’re looking for a teammate who is excited to elevate Cohesity’s voice and redefine how organizations secure and manage their data." Responsibilities (HOW YOU’LL SPEND YOUR TIME HERE): list items: - develop technical marketing strategies and assets (demos, blogs, webinars, podcasts, events presentations and more) to drive product adoption and market awareness. - build and deliver compelling demos and presentations to showcase Cohesity’s security and data platform capabilities to diverse audiences. - translate complex technical features into clear messaging tailored to practitioners, IT leaders, and executive stakeholders. - collaborate cross-functionally with product management, engineering, sales, and marketing teams to execute go-to-market initiatives. - develop and articulate technical thought leadership through speaking engagements, analyst briefings, and industry presence. - align security strategies with Cohesity solutions to strengthen market positioning and credibility. - influence product direction by bringing customer and field insights into product and marketing discussions. - be part of a team that operates and maintains a technical demo environment and deploys new technologies to support the demo work you and the team delivers. Qualifications/Requirements (WE’D LOVE TO TALK TO YOU IF YOU HAVE MANY OF THE FOLLOWING): list items: - Must have English language proficiency (can interact with a degree of fluency when speaking, reading, and writing in a professional and specialized setting). - Strong communication and stakeholder management skills. - Comfort with ambiguity and change; proactive problem solver. - Proven experience in technical product marketing and/or product management for enterprise software or infrastructure technologies. - Strong hands-on experience with security technologies, data protection, storage, and virtualization environments. - Demonstrated ability to leverage AI tools to enhance productivity, streamline workflows, and support decision making. - Experience with strategy and execution of ideas. - Ability to translate complex technical concepts into clear, business-aligned messaging. - Experience working cross-functionally in fast-paced, matrixed organizations. - Familiarity with cloud ecosystems such as AWS, Microsoft Azure and/or GCP. - Strong storytelling, communication, and stakeholder engagement skills. - Relevant industry certifications (e.g., CISSP) are a plus. - Bachelor's or master's degree in computer science, engineering, MIS, or related field (or equivalent experience). - 15+ years of experience in technical marketing with a strong security focus, or equivalent experience in data center solution design and implementation. - Ability to travel up to 30% (US and global). Benefits: "Additionally, full-time employees are eligible to participate in our comprehensive benefits framework, including health and wellness benefits, vacation, paid holidays and refresh days, 401(k) retirement plan, life and disability insurance coverages, and other benefits the Company may offer from time to time." Pay: "Pay Range : $239,400.00-$266,000.00 The compensation noted above is based on an annualized hourly rate assuming normal full-time employment." We might also include note about bonus compensation, commission, equity grants: "This position may also be eligible for bonus compensation, commission (if in a sales function), and/or equity grants." We should include that in Benefits or Pay? Probably Benefits section can include bonus etc. But we can include in Benefits as part of compensation. However we have a Pay section for range; we can add a note about bonus etc in Benefits or separate? The instruction: include a section ONLY when posting has real, specific content for it. Benefits section: we have benefits description. Pay section: we have pay range. We could also include a note about bonus etc under Benefits or maybe under Pay as additional compensation details. But we should not invent sections. We'll keep Benefits as described, and Pay as range plus note about bonus etc maybe within Pay

    . We must not include boilerplate like EEO, privacy notice, disclosure about equal pay transparency? Actually the "Disclosure Pursuant to Applicable State Equal Pay Transparency Laws" is part of pay info; we should keep that? It's substantive about pay range. It says "This position has a starting pay range as listed below. Actual salary depends upon many factors...". That's relevant to pay. We can include that in Pay section. We must remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. So we need to remove the EEO statement, data privacy notice, equal employment opportunity employer, etc. Also remove "In-Office Expectations" maybe? That's about schedule/location; not a specific schedule but location expectations. Could be considered schedule? Not exactly. The instruction says include Schedule section only if posting actually states them. It does mention In-Office Expectations: employees within reasonable commute work out of core offices 2-3 days a week; preference for candidates near location. That's about work arrangement, not exactly schedule but could be considered schedule. However they said "never create Pay/Schedule/Benefits sections unless the posting actually states them." The posting does state In-Office Expectations, which is about schedule/location. Should we create a Schedule section? The instruction: "Use

    for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." So Schedule is a possible heading. The posting does have In-Office Expectations: "Cohesity employees who are within a reasonable commute (e.g. within a forty-five (45) minute average travel time) work out of our core offices 2-3 days a week of their choosing. We strongly prefer candidates who are currently located in or near the designated job location. Candidates outside the area should apply only if they are committed to relocating prior to their start date and have the legal right to work in the job location." That is substantive content about work schedule/location. So we should include a Schedule section with that info. We must not include application instructions like "If you are an individual with a disability..." that's EEO/accommodation; that's boilerplate to remove. Also remove "Data Privacy Notice for Job Candidates", "Equal Employment Opportunity Employer (EEOE)", etc. Thus sections: About the role (company overview + team mission + role description), Responsibilities, Requirements (or Qualifications), Skills? The qualifications list includes many skill-like items; we could combine Requirements and Skills but better to have Requirements (maybe includes experience, education) and Skills (communication, storytelling, etc). However we must not create thin sections. The posting has a lot of qualifications that could be split into Requirements (experience, education, certifications) and Skills (communication, stakeholder management, AI tools, cloud familiarity, etc). But we need to avoid many thin sections. Perhaps we can have one "Requirements" section that includes all the bullet points under "WE’D LOVE TO TALK TO YOU IF YOU HAVE MANY OF THE FOLLOWING". That covers skills, experience, etc. That's fine. Thus sections: About the role, Responsibilities, Requirements, Benefits, Pay, Schedule. We must not repeat job title as heading. Good. Now craft HTML. We'll need to wrap each section:

    About the role

    then

    ... maybe multiple paragraphs. For readability we can combine into one

    with sentences. For lists:

    • ...
    . Let's extract About the role content: combine company overview, team mission, role description. Company overview paragraph: "Cohesity is a leader in AI-powered data security and management. Aided by an extensive ecosystem of partners, Cohesity makes it easy to secure, protect, manage, and get value from data — across the data center, edge, and cloud. Cohesity helps organizations defend against cybersecurity threats with comprehensive data security and management capabilities, including immutable backup snapshots, AI-based threat detection, monitoring for malicious behavior, and rapid recovery at scale. We’ve been named a Leader by multiple analyst firms and have been globally recognized for Innovation, Product Strength, and Simplicity in Design. Join us on our mission to shape the future of our industry." Team mission paragraph: "The Technical Marketing team at Cohesity is on a mission to bring our AI-powered data security and management story to life for practitioners and executives worldwide. Our team of hands-on technologists and strategic storytellers is focused on translating complex security and data platform capabilities into clear, compelling narratives that drive customer impact." Role description paragraph: "As a Technical Marketing Director, you will shape how Cohesity communicates its security and data protection value across global audiences, reporting to Marketing leadership. You will bridge product innovation and real-world customer needs, influence product direction while driving adoption through technical storytelling, field enablement, and thought leadership. We are a fast-paced, collaborative, and mission-driven team that thrives on innovation, customer focus, and simplifying the complex. We’re looking for a teammate who is excited to elevate Cohesity’s voice and redefine how organizations secure and manage their data." We can combine into maybe two or three paragraphs. Now Responsibilities: list as above. Requirements: list as above. Benefits: paragraph: "Additionally, full-time employees are eligible to participate in our comprehensive benefits framework, including health and wellness benefits, vacation, paid holidays and refresh days, 401(k) retirement plan, life and disability insurance coverages, and other benefits

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