Talent Marketing Specialist Consultant - Remote RPO (NOT A RECRUITER ROLE)

About the role

We will consider candidates who have events marketing experience and who are willing to learn Indeed. This is a marketing role, not a recruiting role. You'll bring GTM strategy, paid media management, and data-driven campaign optimization to build candidate pipelines at scale. You will plan, architect, and execute high-impact events (virtual and in-person) and Indeed Sourcing campaigns to hire top talent globally. Unlike traditional recruiting roles, this position requires a strategic and data-driven marketer. The ideal candidate for this role is a passionate marketer with experience executing effective marketing campaigns and programs. As a Talent Marketer, you will be responsible for:

Responsibilities

• Campaign Strategy & Execution: Design and execute GTM-style campaigns across events and Indeed sourcing to drive candidate consideration and improve lead-to-hire conversion.
• Paid Media & Sourcing: Define strategies, audience targeting, flighting, manage paid media budget and bids for Indeed, and continuously test and optimize campaigns in a fast-paced environment.
• Event Marketing: Lead end-to-end planning, execution, and optimization of virtual and in-person events - event production from design, set up/logistics, communications with cross functional partners, promotion, and post-event follow-up.
• Data & Analytics: Consolidate performance data from various sources to analyze campaign performance, optimizing strategies, and delivering clear recommendations.
• Testing & Optimization: Run A/B testing strategies and data-driven insights to continuously refine messaging and creative to continuously improve campaign performance.

Requirements

3+ years of relevant marketing experience launching and scaling digital campaigns, with a proven track record of delivering results through testing and deploying marketing initiatives. Marketing background is strictly required; this is not a standard recruiting position. This will be an individual contributor role.

Qualifications

Proven success leading and organizing cross-functional marketing efforts for external and internal events, digital webinars, or conferences. Experience with event/marketing automation platforms (Zoom Webinar/Eloqua) is required. Experience managing significant paid advertising budgets and optimizing ad spend through ongoing performance analysis. Bachelor's degree in Marketing, Business, or related field preferred.

Skills

Strong storytelling and content skills for candidate and customer-facing. Proficiency with marketing platforms such as Google Analytics, Zoom Webinar, Eloqua, AJO, and paid ads managers. Detail-oriented, get-it-done individual who excels with minimal supervision and thrives without having all the information up front — proactive, creative problem solver who adapts when issues arise, brings new ideas to test, and is willing to roll up your sleeves. Sharp analytical and quantitative skills — develop strong recommendations based on performance insights and can act quickly on them.

Benefits

ManpowerGroup offers a comprehensive benefits package to include Medical, Dental, Life insurance and Disability for Staff and Consultants, as well as 401K.

Pay

Salary: 30-33/hr. Incentive (if applicable): Not Incentive Eligible.