SVP, Consumer Digital Product

About the role

This role will report onsite to our HQ in San Diego, CA. Remote or Hybrid is not available.

Responsibilities

• Define and lead the enterprise-wide digital product strategy for the consumer digital platforms, including web and mobile, ensuring all initiatives are customer-centric and deliver measurable value.
• Anticipate competitive and market trends in fintech, wealth management, deposit products, robo-advising, small business banking, and securities/crypto trading.
• Champion a customer-first, digital-first, product-driven culture.
• Ensure that customer insights, feedback, and behavioral data inform strategic decisions and product roadmaps.
• Own the complete product vision and roadmap for Axos’ consumer trading, lending, deposit products, robo-advising offerings, crypto, AI, etc.
• Align product development with consumer, small business, and white label needs.
• Prioritize features based on insights, analytics, competitive analysis, and market demand.
• Deliver secure, intuitive, and differentiated digital experiences across the platforms.
• Enhance consumer financial literacy, transparency, and trust through retail-facing product features.
• Ensure a customer-centric approach across all Axos products, placing data driven user needs, feedback, and experience at the core of design and decision-making.
• Drive personalized digital experiences across consumer platforms using data insights, behavioral analytics, and AI-driven recommendations.
• Work closely with Axos’ digital marketing teams to align product features with acquisition, engagement, and retention strategies.
• Collaborate on targeted campaigns, customer segmentation and data, and personalization initiatives to increase adoption and satisfaction.
• Use analytics to continuously refine personalization strategies, ensuring relevance and value for both retail users and financial professionals.
• Ensure product and marketing efforts are fully integrated, delivering a cohesive and seamless customer journey.
• Define, implement, and continuously monitor key performance indicators (KPIs) for both consumer and professional platforms, including adoption, engagement, retention, trading activity, lending and deposit performance, robo-advising outcomes, and advisor productivity.
• Establish data-driven dashboards and reporting tools to provide actionable insights for executive leadership and product teams.
• Use analytics to guide product decisions, prioritize feature development, and optimize user experience.
• Foster a culture of data-driven decision-making across product, engineering, and marketing teams.
• Drive adoption, engagement, and retention across both retail and institutional channels.
• Develop strategic partnerships where appropriate with fintechs, custodians, and other technology providers.
• Position Axos competitively against fintechs, trading platforms, robo-advisors, deposit platforms, and advisor workstation providers.
• Build and lead high-performing product teams serving both B2C and B2B consumer market and securities professionals.
• Mentor teams to embrace experimentation, rapid iteration, and innovation.
• Report platform strategy, progress, risks, and growth opportunities to the board and executive leadership.
• Work collaboratively with software development and project management to refine delivery model from a project to a product centric focus.

Qualifications

• Bachelor's degree in Business, Engineering, or a related field.
• MBA preferred.
• 10+ years of experience in product management, with at least 5 years in a senior leadership role.
• Strong leadership, strategic thinking, and communication skills.
• Ability to work cross-functionally and manage multiple stakeholders.
• Deep understanding of product development processes, methodologies, and best practices.
• Market Insight: Extensive understanding of market trends and customer needs.

Skills

• Innovative: Ability to think creatively and drive innovation.
• Analytical: Strong analytical skills and data-driven decision-making.
• Collaborative: Excellent team player with strong interpersonal skills.

Benefits

Axos Employee Benefits May Include:

• Medical, Dental, Vision, and Life Insurance
• Paid Sick Leave, 3 weeks’ Vacation, and Holidays (about 11 a year)
• HSA or FSA account and other voluntary benefits
• 401(k) Retirement Saving Plan with Employer Match Program and 529 Savings Plan
• Employee Mortgage Loan Program and free access to an Axos Bank Account with Self-Directed Trading

About Axos

Born digital-first, Axos delivers financial tools and services that allow individuals, small businesses, and companies to access and manage their money how, when, and where they want. We’re a diverse team of dynamic, insightful, and independent innovators who are excited to provide technology-driven solutions that offer unbeatable value to our customers.

Job Functions and Work Environment

• Sit for extended periods of time.
• Manual dexterity and coordination are required while operating standard office equipment such as computer keyboard and mouse, calculator, telephone, copiers, etc.

Equal Employment Opportunity

Axos is an Equal Opportunity employer. We are committed to providing equal employment opportunities to all employees and applicants without regard to race, religious creed, color, sex (including pregnancy, breast feeding and related medical conditions), gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship status, military and veteran status, marital status, age, protected medical condition, genetic information, physical disability, mental disability, or any other protected status in accordance with all applicable federal, state, and local laws.