Surgiphor Market Manager- West

BD is one of the largest global medical technology companies, advancing the world of health through transformative solutions. This role drives adoption, penetration, and market expansion of BD’s Surgiphor portfolio across assigned strategic accounts and geographies, blending market creation, clinical engagement, and account execution.

About the role

As the Surgiphor Strategic Market Manager, you will serve as the product-line champion, providing in-depth clinical and commercial expertise. You will influence key stakeholders—from surgeons to supply chain leaders—and ensure successful execution of targeted growth initiatives. The role requires close collaboration with National Accounts, Direct/Indirect Sales, Marketing, Professional Education, and Medical Affairs to accelerate growth and establish BD as the preferred partner for surgical wound irrigation solutions.

Responsibilities

• Train 1099 Reps and expand accounts beyond Orthopedic or 1099-driven coverage.
• Maintain existing non-1099 covered accounts.
• Manage SFDC pipeline and forecasting, including funnel roll-up from 1099 partners.
• Develop thorough knowledge of the BD Surgiphor portfolio.
• Drive surgeon education in partnership with 1099 reps and Medical Science Liaisons (MSLs).
• Lead enterprise/top-down responsibilities tied to the Surgiphor portfolio.
• Attain sales goals and grow BD Surgiphor in your designated area.
• Position yourself as a product specialist, educating key stakeholders on innovative products and solutions.
• Develop new customers and establish lasting relationships.
• Discuss products in relation to human anatomy and demonstrate strong understanding of medical/surgical terminology.
• Exhibit high clinical competence, including confidence and experience in the Operating Room.
• Travel within the defined geographic area up to 75% of the time, including multiple overnights.
• Develop and maintain strong relationships with Surgiphor Key Opinion Leaders (KOLs) alongside the MSL team.
• Support National and Regional Symposiums from sales, market research, and KOL relationship development perspectives.
• Collaborate with distribution channel partners as needed.
• Conduct product demonstrations, in-servicing, and training for clinical staff.
• Identify new business opportunities and implement strategic plans to expand market share.
• Attend on-label surgical procedures to provide technical support and ensure proper product usage.
• Collaborate with marketing, customer service, and medical affairs teams to meet customer needs and ensure product availability.
• Provide timely feedback on customer requirements and issues affecting the Surgical Wound Irrigation market.
• Deliver frequent and timely verbal/written feedback on performance related to business objectives, documenting sales metrics in Salesforce.com.
• Monitor progress of each territory within the respective area to achieve and exceed annual sales goals.
• Manage individual budget.
• Maintain compliance with BD’s Quality Policy and documented quality processes.
• Report customer complaints in accordance with BD’s complaint procedures.
• Conduct business with integrity, adhering to BD’s Code of Ethics, BD Way, and all applicable policies.
• Support BD Commercial Excellence by complying with daily, weekly, and monthly management rigor focused on growth and disciplined process excellence in SalesForce.
• Perform special projects and other duties as assigned.

Requirements

• Bachelor’s degree in Business, Life Sciences, or a related field.
• Minimum of 5 years of sales experience, preferably in the medical device/medtech industry.
• Preferably 3+ years of documented sales experience with Surgical Wound Irrigation products.
• Ability to work in an Operating Room, tolerate observing surgeries, and stand for extended periods.
• Prior 1099 and/or IDN level contracting experience preferred.
• Documented history of meeting or exceeding sales targets.
• Familiarity with Wound Irrigation/Infection Prevention markets.
• Strong persuasion, influencing, and organizational skills.
• Self-motivated with the ability to balance priorities and take on additional responsibilities with minimal direction.
• Good judgment and professional behavior.
• Ability to build and sustain professional relationships with hospitals, sales teams, and home office personnel.
• Proficiency in Microsoft Office Suite.
• Must possess and maintain a criminal background satisfactory to BD (monitored annually or as needed).
• Must meet and maintain customer/medical facility access requirements, including drug screenings.
• Maintain vendor credentialing.
• Must possess and maintain a valid state-issued driver’s license and meet BD’s auto safety standards.

Schedule

This role requires a minimum of 4 days of in-office presence per week for most positions. Field-based roles, such as this one, involve up to 75% travel within the defined geographic area, including multiple overnights.

Pay

Salary range: $202,728–$334,502 base plus incentive. The range varies based on location, experience, education, skills, and actual work location.

Benefits

At BD, you’ll discover a culture that values collaboration, innovation, and work-life balance. We prioritize on-site collaboration to foster creativity and problem-solving while supporting your learning, growth, and success. Employment may be contingent upon proof of COVID-19 vaccination or testing, where applicable, consistent with BD’s Workplace Accommodations Policy.