Surgiphor Market Manager- East

This role is responsible for driving adoption, penetration, and market expansion of BD’s Surgiphor portfolio across assigned strategic accounts and geographies. It blends market creation, clinical engagement, and account execution, partnering closely with National Accounts, Direct/Indirect Sales, Marketing, Professional Education, and Medical Affairs to accelerate growth and establish BD as the preferred partner for surgical wound irrigation solutions.

About the role

The Strategic Market Manager (SMM) will serve as the product-line champion, providing in-depth clinical and commercial expertise, influencing key stakeholders from surgeons to supply chain leaders, and ensuring successful execution of targeted growth initiatives.

• Collaboration and support of 1099 Distribution partners
• Collaboration internally with National accounts (DNA and NAMs) and internal Sales teams (Surg Solutions, ARR, Inside sales)
• Coordinating/Collaborating through PAMs, MSLs
• Maintaining SFDC funnel and forecasting (oversee funnel roll up from 1099 partners)
• Potential assistance with trial support and training alongside 1099 partners

Responsibilities

• Train 1099 Reps
• Expand accounts beyond Orthopedic or 1099-driven channels
• Maintain existing non-1099 covered accounts
• Manage SFDC Pipeline and forecasting
• Develop thorough knowledge of the BD Surgiphor portfolio
• Drive Surgeon education in partnership with 1099 reps in your designated area and, where appropriate, your MSL
• Handle enterprise/top-down responsibilities tied to the Surgiphor portfolio
• Attain sales goals and grow BD Surgiphor in your designated area
• Position yourself as a product specialist, educating key stakeholders on innovative products and solutions
• Develop new customers and establish and maintain lasting customer relationships
• Discuss products in relation to human anatomy with a strong understanding of medical and surgical terminology
• Demonstrate high clinical competence with confidence and experience in the Operating Room
• Travel within the defined geographic area up to 75% of the time, including multiple overnights
• Develop and maintain strong relationships with Surgiphor Key Opinion Leaders (KOLs) within the territory alongside the Medical Science Liaison team
• Support National and Regional Symposiums from a sales, market research, and KOL relationship development standpoint
• Collaborate with Distribution channel partners when needed
• Conduct key product demonstrations, in-servicing, and training for clinical staff where applicable
• Identify new business opportunities and implement strategic plans to expand market share
• Attend on-label surgical procedures to provide technical support and ensure proper product usage
• Collaborate with marketing, customer service, and medical affairs teams to meet customer needs and ensure product availability
• Provide timely feedback on customer requirements and issues affecting the Surgical Wound Irrigation market
• Provide frequent and timely verbal and written feedback on performance related to business objectives, and document sales metrics routinely in Salesforce.com
• Monitor progress of each territory within the respective area to successfully achieve and exceed common annual sales goals
• Manage individual budget
• Maintain compliance with BD Quality Policy and all documented quality processes and procedures, demonstrating a primary commitment to patient safety and product quality
• Report customer complaints in accordance with BD’s complaint procedures
• Conduct business with integrity in accordance with BD’s Code of Ethics, BD Way, and all applicable policies, rules, and procedures
• Support BD Commercial Excellence by complying with daily, weekly, and monthly management rigor focused on growth to drive disciplined process excellence and accountability in SalesForce
• Perform special projects and other duties as assigned

Requirements

• Bachelor’s degree in Business, Life Sciences, or related field required
• Minimum of 5 years of sales experience, preferably in the medical device/medtech industry
• Preferably 3+ years of documented sales experience with Surgical Wound Irrigation products
• Ability to work in an Operating Room respectfully, tolerate observing surgeries, and potentially stand on feet for extensive hours
• Prior 1099 and/or IDN level contracting experience preferred
• Documented history of meeting or exceeding sales targets
• Familiarity with Wound irrigation/Infection Prevention markets
• Strong persuasion and influencing skills
• Strong organizational and time management skills
• Self-motivated, takes on additional responsibilities, and balances priorities with minimal direction
• Good judgment and professional behavior
• Ability to effectively build and sustain professional relationships with hospitals, sales, and home office personnel
• Proficiency in Microsoft Office Suite
• Must possess and maintain a criminal background satisfactory to BD (monitored annually or as needed)
• Must meet and maintain customer/medical facility access requirements, including regular or periodic drug screenings
• Maintain vendor credentialing
• Must possess and maintain a valid state-issued driver’s license and meet BD’s auto safety standards

Schedule

• Minimum of 4 days of in-office presence per week for most roles
• Travel within the defined geographic area up to 75% of the time, including multiple overnights

Pay

$202,728 - $334,502 Base + incentive

Benefits

Health and Well-being Benefits

• Medical coverage
• Health Savings Accounts
• Flexible Spending Accounts
• Dental coverage
• Vision coverage
• Hospital Care Insurance
• Critical Illness Insurance
• Accidental Injury Insurance
• Life and AD&D insurance
• Short-term disability coverage
• Long-term disability insurance
• Long-term care with life insurance

Other Well-being Resources

• Anxiety management program
• Wellness incentives
• Sleep improvement program
• Diabetes management program
• Virtual physical therapy
• Emotional/mental health support programs
• Weight management programs
• Gastrointestinal health program
• Substance use management program
• Musculoskeletal surgery, cancer treatment, and bariatric surgery benefit

Retirement and Financial Well-being

• BD 401(k) Plan
• BD Deferred Compensation and Restoration Plan
• 529 College Savings Plan
• Financial counseling
• Baxter Credit Union (BCU)
• Daily Pay
• College financial aid and application guidance

Life Balance Programs

• Paid time off (PTO), including all required State leaves
• Educational assistance/tuition reimbursement
• MetLife Legal Plan
• Group auto and home insurance
• Pet insurance
• Commuter benefits
• Discounts on products and services
• Academic Achievement Scholarship
• Service Recognition Awards
• Employer matching donation
• Adoption assistance
• Backup day care and eldercare
• Support for neurodivergent adults, children, and caregivers
• Caregiving assistance for elderly and special needs individuals
• Employee Assistance Program (EAP)
• Paid Parental Leave
• Support for fertility, birthing, postpartum, and age-related hormonal changes

Leave Programs

• Bereavement leaves
• Military leave
• Personal leave
• Family and Medical Leave (FML)
• Jury and Witness Duty Leave

Potential reimbursement of vehicle use/mileage and phone use.