Supervisor, Engagement Planning
CMI Media Group · New York, NY · 1 mo ago
HybridMarketingFull-time
About the role
CMI Media Group, a leading healthcare marketing agency, is seeking a strategic and results-oriented Supervisor, Engagement Planning to lead our team in developing and executing impactful media campaigns.
Responsibilities
- Lead the development and execution of omnichannel media strategies, translating marketing objectives into impactful plans that span Display, Custom Digital Programs, Email, Print, POC, and Conferences.
- Mentor and develop a team of Engagement Planners, fostering their growth and ensuring the delivery of high-quality, strategically aligned tactical plans.
- Stay ahead of the curve in the ever-evolving media landscape, partnering with COE leads and supplier partners to identify and leverage emerging technologies and opportunities.
- Build strong relationships with clients, providing strategic guidance, proactive communication, and data-driven insights to ensure campaign success and exceed expectations.
- Partner seamlessly with internal teams, including BI, market research, and creative, to deliver integrated and impactful campaigns that drive results.
Requirements
- 5-6 years of experience as a Planner/Buyer, with a deep understanding of online and offline media channels, including traditional and emerging platforms.
- Proven ability to translate marketing objectives into actionable media strategies that deliver measurable results.
- Passion for developing and empowering team members, fostering a collaborative and growth-oriented environment.
- Exceptional communication and interpersonal skills, with a knack for building strong relationships and understanding client needs.
- A relentless curiosity and drive to explore new technologies and methodologies, constantly seeking ways to push the boundaries of engagement planning.
Why CMI Media Group?
- Purpose-Driven Work: Make a tangible impact on the lives of patients by driving effective healthcare marketing campaigns.
- Collaborative Environment: Join a team of passionate and talented individuals who are leaders in their field.
- Growth Opportunities: Benefit from ongoing professional development opportunities and a culture that values continuous learning.
- Supportive Culture: We believe in work-life balance and offer a comprehensive benefits package to support your well-being.