Supervisor, Brand Strategy (Genesis 2026)

We need to output HTML fragment with sections: About the role? Actually we need to use

for section headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We must not repeat job title as heading. We must include sections only when posting has real specific content. Must preserve all substantive info, no invented details. Remove boilerplate like EEO, etc. Also remove application instructions, cookie/navigation/legal, etc. We need to parse the posting. Content: Intro: "Canvas Worldwide dares to be the challenger the ad industry needs. Do you "Challenge the Comfortable?" Then you'll fit right in here at Canvas. Recognized as one of Ad Age's "Best Places to Work" for three consecutive years, Canvas Worldwide is an independent media agency committed to providing creative solutions for brands that challenge the status quo. Our clients include Hyundai, Kia, Genesis, MGM, Zillow and McDonald’s (to name a few…). Our agency cultivates an environment where all are welcome to push outside their comfort zones to solve problems in new ways. We encourage the team to be its best by creating the most positive workplace experience for all. For instance, we outpace the industry on diversity and inclusion AND offer continuous training and workshops for career development. So, if you dare to challenge the comfortable… then keep reading." That's about the company; could be "About the role"? Actually "About the role" is a heading for description of role. But we have a section "The Role Reporting to the Associate Director, Brand Media Strategy, the Supervisor will take the lead on developing strategic content and identifying insights that inform the overall media recommendation. This is a client-facing role working with both the clients as well as internal teams and external agency partners". That's description of role. Then "Key Duties & Responsibilities" list bullet points. Then "Qualifications" list bullet points. Then "OPTIONAL: Travel Requirements: Occasionally attend offsite meetings (in orange county) with travel throughout the assigned area. Travel 10-25% of the time." Then "$85,000 - $95,000 a year Salary And Benefits" then description of benefits. Then "In-Office Work Schedule This is a hybrid role, requiring a minimum of 3 days in-office per week." Then EEO etc which we remove. We need sections: About the role? Could be "About the role" containing the description of role (the paragraph after "The Role"). Responsibilities: list of duties. Requirements? Could be Qualifications? Actually we have Qualifications section. Could also have Skills? The qualifications list includes many items; we could treat them as Requirements or Qualifications. The instruction says use headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We need to decide which to include based on content. We have: - About the role: description of role (the paragraph after "The Role"). - Responsibilities: the bullet list under "Key Duties & Responsibilities". - Qualifications: the bullet list under "Qualifications". Could also include Skills but we can combine. - Benefits: description of benefits (medical, dental, etc). - Pay: salary range "$85,000 - $95,000 a year". Also note that base salary is determined upon factors etc. We should include that as Pay section. - Schedule: "In-Office Work Schedule This is a hybrid role, requiring a minimum of 3 days in-office per week." - Travel Requirements: could be part of Schedule? But we have a separate optional travel. Could be part of Schedule or maybe a separate section? Not listed in allowed headings but we could incorporate into Schedule or maybe as a note under Schedule. Since allowed headings include Schedule, we can include travel info there. We must not include headings with filler like "commensurate with experience". We have specific content. We must not repeat job title as heading. We must not include Job ID/requisition numbers. We must preserve all substantive info. We need to output only HTML fragment, no /, no markdown fences. Thus produce something like:

About the role

Reporting to the Associate Director, Brand Media Strategy, the Supervisor will take the lead on developing strategic content and identifying insights that inform the overall media recommendation. This is a client-facing role working with both the clients as well as internal teams and external agency partners.

Responsibilities

• Develop integrated media strategies and plans – translating brand and media objectives into holistic media strategies across Linear TV, CTV/Streaming, Digital, Social, OOH, and other emerging channels
• Contribute to cross-channel budget strategy and allocation – recommending how investment should be distributed across channels, audiences, partners and key moments based on strategic priorities and business objectives
• Support and contribute to client-facing strategic communication – present media strategies, recommendations, performance insights and investment rationale to clients and senior stakeholders
• Identify cultural and marketplace opportunities – evaluate major sports, entertainment, cultural and tentpole moments to identify opportunities that strengthen brand relevance and reach priority audiences
• Turn data into actionable strategy – analyze audience, competitive, marketplace, brand and campaign data to uncover insights and translate them into clear recommendations
• Drive innovation and experimentation in media plans – identify new platforms, partnerships, targeting approaches, sponsorships, measurement solutions and emerging media opportunities for testing and potential scale
• Have an intimate knowledge of the client’s brand and product details
• Integration Partner with media investment, analytics and creative teams – collaborate closely with multiple teams to translate overarching strategy into executable and measurable media plans while maintaining alignment with broader brand strategy
• Manage workflow and ensure process procedures are followed and manage expectations accordingly
• Oversee campaign measurement and optimization strategy – establish KPIs and measurement frameworks to evaluate campaign performance to determine what’s working, identify opportunities and inform future investment decisions
• Manage & Mentor Manage and develop junior strategy team members – providing strategic direction, reviewing deliverables, delegating workstreams all while coaching them and ensuring high-quality, client-ready output
• Represent Canvas Worldwide professionally with clients and industry
• Able to direct team and foster an environment for growth and learning while developing a positive culture
• Ensure that deadlines are met, including managing expectations internally
• Deliver accurate monthly budgets

Qualifications

• 4-6 years of experience in Media Strategy or Planning
• 1+ years mentoring and developing staff
• High level proficiency and knowledge of Microsoft Office products
• Knowledge of common planning and measurement tools (NMI, MRI, Comscore, EDO, VideoAmp)
• Proven ability to drive projects from start to finish
• Excellent written and verbal communication skills
• Possess a strong and proven ability to prioritize and handle multiple tasks with flexibility and communicate priorities to direct reports and managers
• Excellent time management skills and ability to follow through
• Extremely detail-oriented and precise
• Proven ability to maintain strong internal, external, and client relationships
• Be proactive - show interest in constantly learning and growing
• Experience with media budget stewardship and billing
• Experience planning media across TV, CTV, Social and Programmatic
• Experience developing Video Upfront strategy and execution preferred
• Tier 1 National auto experience preferred
• Bachelor’s degree preferred

Benefits

Base salary is part of a total rewards package that includes highly competitive benefits like generous medical, dental, vision, pet insurance, commuter benefits, disability and life insurance coverage, 401(k) matching, up to 14 holidays per year, a “Do Good Day,” and unlimited PTO. Additional perks include employee social and wellness events, a DEI Council, auto purchase rebate program, monthly wellness allowance, and in-office amenities such as fresh kombucha and an in-house barista inside our beautiful, new vibrant El Segundo office.

Pay

$85,000 - $95,000 a year. Actual base salary is determined upon factors such as experience, qualifications, training, certifications, and internal equity. The Company reserves the right to modify this pay range at any time.

Schedule

This is a hybrid role, requiring a minimum of 3 days in-office per week. Occasionally attend offsite meetings (in Orange County) with travel throughout the assigned area. Travel 10-25% of the time.

We must ensure we didn't include any boilerplate like EEO etc. We removed that. Check for any leftover boilerplate: The intro about Canvas Worldwide being challenger etc is not included; we omitted it because it's not under a specific heading? Should we include it under About the role? The About the role section currently only has the role description. The intro about company could be considered "About the company" but not a required heading. The instruction says we should include a section ONLY when the posting has real, specific content for it. The intro is about company, not role. There's no heading for About the company. Could we incorporate it into About the role? Possibly we could add a brief paragraph about company under About the role, but the instruction says About the role heading for section headings (e.g. About the role, Responsibilities...). It didn't forbid adding extra content under About the role beyond role description. It's okay to include company info there as part of About the role? Might be stretching. But we could keep it out; the posting does have substantive content about company that we might want to preserve. The instruction: "Preserve ALL substantive information; do NOT invent or summarize away detail." So we should keep that info somewhere. If we don't have a heading for it, we could put it as a

before the first heading? The instruction says output ONLY the HTML fragment; we can have

elements not under headings? It didn't forbid that. It said use

for section headings,

• for any list,

  for prose. So we can have prose paragraphs outside headings. So we could include the introductory paragraph(s) as a

  before the first heading. That would preserve all substantive info. Thus we should include an initial

  with the company description. Let's craft that:

  Canvas Worldwide dares to be the challenger the ad industry needs. Do you "Challenge the Comfortable?" Then you'll fit right in here at Canvas. Recognized as one of Ad Age's "Best Places to Work" for three consecutive years, Canvas Worldwide is an independent media agency committed to providing creative solutions for brands that challenge the status quo. Our clients include Hyundai, Kia, Genesis, MGM, Zillow and McDonald’s (to name a few…). Our agency cultivates an environment where all are welcome to push outside their comfort zones to solve problems in new ways. We encourage the team to be its best by creating the most positive workplace experience for all. For instance, we outpace the industry on diversity and inclusion AND offer continuous training and workshops for career development. So, if you dare to challenge the comfortable… then keep reading.

  Then the About the role heading with role description. Check for any duplicated lines: we must not repeat content. Ensure we didn't duplicate the role description elsewhere. Now check responsibilities list: we have many items; ensure we didn't miss any. Let's copy from posting: Key Duties & Responsibilities Develop integrated media strategies and plans – translating brand and media objectives into holistic media strategies across Linear TV, CTV/Streaming, Digital, Social, OOH, and other emerging channels Cont