STUDIO Golf Performance Specialist

Position Summary

Reporting to the Sales and Service Manager, the STUDIO Performance Specialist delivers world-class service through expert instruction and precision fitting. This hybrid role blends the responsibilities of a Golf Instructor and a Fitting Specialist, ensuring every customer receives a tailored experience that improves their game and drives lasting relationships.

Key Responsibilities

• Engage every customer with world-class service by demonstrating PGA TOUR Superstore’s Service Behaviors.
• Build lasting relationships that encourage repeat business and client referrals.
• Educate and inspire customers by connecting instruction and equipment performance to game improvement.
• Congduct one-on-one lessons, clinics, and group events tailored to player needs, goals, and skill levels.
• Utilize technology such as TrackMan, SAM PuttLab, and USchedule to deliver data-driven instruction.
• Develop personalized lesson plans and track student progress, providing constructive feedback and measurable improvement.
• Proactively organize clinics and performance events to build customer engagement and community participation.
• Execute professional club fittings using PGA TOUR Superstore’s certified fitting techniques and technology.
• Maintain a brand-agnostic approach to ensure customers are fit for the best equipment based on their unique swing data and goals.
• Educate customers on product features, benefits, and performance differences across brands.
• Accurately enter and manage custom orders, ensuring all specifications are documented precisely.
• Maintain all STUDIO areas (simulators, components drawers, putting green) to the highest visual and operational standards.
• Ensure equipment, software, and technology remain functional and calibrated.
• Support front-end operations, including returns, lesson redemptions, loyalty programs, and promotions.
• Stay current on marketing campaigns and merchandising events, executing promotional setups and maintaining accurate displays.
• Achieve key performance indicators (KPIs) such as: Lessons and fittings completed, Sales per hour and booking percentage, Clinic participation and conversion to sales.
• Proactively grow the STUDIO business through client outreach, networking, and relationship management.
• Provide consistent feedback to the Sales and Service Manager to improve operations, merchandising, and customer experience.

Qualifications And Skills Required

• Communication: Strong interpersonal, listening, and verbal/written communication skills with the ability to engage and educate customers.
• Technical Proficiency: Working knowledge of Microsoft Office Suite and fitting/instruction technology (TrackMan, SAM PuttLab, USchedule).
• Organization: Ability to manage multiple priorities, maintain schedules, and meet deadlines.
• Education: High school diploma or equivalent required; PGA certification or equivalent instruction credentials preferred.
• Experience: 2+ years of golf instruction and club fitting experience preferred.
• Experience with swing analysis tools and custom club building highly valued.
• Physical Demands: Must be able to stand for extended periods, move throughout the store, lift up to 30 lbs overhead, and work in simulator environments.
• Availability: Must maintain flexible availability, including nights, weekends, and holidays.
• Accountability: Demonstrates strong self-accountability, professionalism, and a proactive drive for results.