Strategy Director

Responsibilities

• Lead creative marketing projects from research through insights to concept and tactical launch planning for client and SSS initiatives
• Define the brand, communications, experiential, content, and social strategies, ideate creative campaigns and brand activations, plus develop creative briefs, consumer and cultural insights, and more.
• Manage and lead primary and secondary qualitative research, introducing new methods and innovative approaches
• Lead the development of strategic principles, opportunity spaces, and creative briefs to guide creative explorations
• Craft brand stories and campaign narratives
• Develop campaign ecosystems and map consumer journeys
• Advise on campaign talent and/or influencer recommendations as needed
• Own and develop impactful, narrative-driven presentations that articulate key aspects of the brand story, strategy, and creative concept
• Support in the management and development of junior team members
• Improve internal research and strategy processes and deliverables

Qualifications

• 8+ years of relevant experience in a strategy role
• Strong strategic and conceptual thinking, ability to lead the development of compelling and culturally impactful creative marketing solutions
• Extensive knowledge of what’s moving the needle in culture, and you know how to shape culture, not just react to it
• Exceptional copywriting and storytelling capabilities
• Ability to work in a fast-paced, collaborative environment
• Resourceful and agile thinker, ready to apply your flexible strategic approach to any number of creative problems and briefs
• Self-starter with strong ambition for yourself, your team, and SSS, always committed to making an idea better
• Experience managing multiple clients/stakeholders across multiple work streams
• Comfortable working independently, as well as experienced in leading teams