Strategic Planning, Global Executive Marketing, Audience Enablement

About the role

We are seeking a highly motivated and experienced Marketing Planning Manager to own the executive audience rhythm of business, goal development, and governance approach.

Responsibilities

• Own the executive audience rhythm of business, including planning cadences, business reviews, and governance frameworks, in partnership with central teams where relevant
• Define and maintain governance model standards for executive audience planning and priorities
• Lead goal development and target-setting for executive audience in alignment with central planning cycles and broader marketing objectives
• Support business operations and planning
• Drive automation of planning and business review processes to improve efficiency and consistency
• Partner with central teams to adapt their planning frameworks to executive audience requirements, feed executive audience needs into their processes, and build net-new approaches where central coverage does not exist
• Enable planning approaches at scale through automation, best practices, templates, and shared resources
• Drive consistent executive audience planning inputs and standards across Marketing, coordinating cross Marketing to maintain alignment
• Surface risks, opportunities, and performance insights to leadership through regular reporting cadences

Requirements

• 6+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience building, executing and scaling cross-functional marketing programs
• Experience building and managing marketing planning processes, rhythms of business, or governance frameworks
• Experience with goal development, target-setting, and performance measurement in a marketing environment
• Experience driving operational improvements and automation of business processes

Qualifications

• Structured problem-solving skills
• Bias for action
• The ability to influence cross-functional partners in a fast-paced, matrix environment

Preferred Qualifications

• Experience driving direction and alignment with large cross-functional teams and agency partners
• Experience managing marketing budgets or supporting financial planning processes
• Experience building operational frameworks from scratch in a fast-paced or matrix environment
• Experience communicating results and recommendations to senior leadership
• Experience with Excel or business visualization tools (data manipulation, charts, and pivot tables)
• Experience enabling teams at scale through templates, playbooks, or shared resources
• Experience leveraging AI tools and automation to improve marketing planning workflows

Benefits

Amazon offers comprehensive benefits including health insurance, 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.